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BigBand Deploys viP PASS IPTV Solution for Korean Service Provider
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IPTV Feature Article

May 06, 2009

BigBand Deploys viP PASS IPTV Solution for Korean Service Provider

By Rajani Baburajan, TMCnet Contributor

Digital video networking solutions provider BigBand Networks and Korean telecommunications service provider LG Powercom announced the commercial deployment of BigBand’s video IP solution, “vIP PASS.”

vIP PASS delivers IPTV (News - Alert) services to personal computers and set-top boxes over DOCSIS 3.0 cable modems.
LG Powercom, which owns the largest Hybrid Fiber Coaxial networks infrastructure in Korea with more than 2.3 million subscribers, picked BigBand’s vIP PASS because it provided a “field proven platform-based IPTV solution for cost effective, commercial deployment of video IP services and a path from today’s broadcast to tomorrow’s unicast service delivery,” officials said.
The BigBand platform-based IPTV solution enabled LG Powercom to improve on its existing network architecture to deliver video services via DOCSIS 3.0 compatible modems without transiting a cable modem termination system (CMTS).
The deployment includes BigBand’s field validated video control plane technology, modular universal edge Quadrature Amplitude Modulation (QAM) platforms and video management and performance software.
“BigBand’s video IP solution met our critical time-to-market requirements and leveraged our nationwide HFC network in Korea,” said Inho Suh, head of Technology of LG Powercom. “The BigBand IPTV approach gives us the flexibility and scalability to meet customers’ demands for more personalized video services with high-quality.”
LG Powercom offers IPTV and high-speed Internet data services via optical cable and over 60,000 kilometers of HFC networks nationwide in Korea. With vIP PASS deployment, officials think that LG Powercom is now positioned to be an early market leader in delivering video IP to a broader range of consumer devices.
With this deployment, LG Powercom can also generate additional revenue streams, provide more personalized content, and compete with popular online service providers.
David W. Heard, chief operating officer at BigBand, commented that vIP PASS opens new market opportunities and diversifies their solution portfolio to enable efficient video IP delivery.
“vIP PASS supports our customers’ needs to deliver quality video to more devices, tap new revenue opportunities, and be more competitive with a solution that could save them hundreds of millions of dollars in capital expenditures, while providing an evolution path to more personalized, unicast services,” Heard said.
BigBand Networks (News - Alert) recently upgraded its Broadband Multimedia-Service Router (BMR) software to include unified broadcast service support. The new BMR software bundles up Broadcast Video Services (BVS) and Digital Video Broadcasting (DVB) software into a single package that enhances operational efficiency.
The upgrade makes BigBand more competitive in the international markets, officials said.

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Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani's articles, please visit her columnist page.

Edited by Michael Dinan

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