Varolii Corporation (News - Alert), a provider of interactive business-to-consumer SMS, voice and e-mail communications, launched the new Varolii Interact Portal for real-time reporting, analytics and controls for customer interactions.
The new portal empowers large corporations to gain deeper, real-time insights into their customer communications performance and business operations. It provides them with the ability to automatically monitor and manage Varolii's Software-as-a-Service (SaaS (News - Alert)) applications in one easy-to-use interface.
Varolii Interact Portal is built on the latest technologies, including Ruby on Rails application framework, JBoss software, Oracle 11g database technology and robust analytics technology from Information Builders (News - Alert), a provider of enterprise business intelligence and Web reporting software solutions.
The Portal serves as the platform for Varolii Performance Insight and the future Varolii Performance Manager, which provides new application and administrative controls, to be released in the first quarter of 2012.
Varolii Performance Insight enables companies to manage business operations more efficiently with timely monitoring of key performance metrics. They can further analyze the results and improve all aspects of their automated communications.
Varolii Performance Insight will include innovative features like the Key Metrics Dashboard, which enables users to see the status of all interactions at a single glance, automatically monitor key application thresholds and automatically alert users when performance is outside of normal thresholds, the company said.
The company will release industry-specific Varolii Performance Insight reports and metrics to key industries including healthcare, banking, mortgage, airlines, retail, utilities and telecommunications.
“When it comes to customer communications, the lack of information can impact customer satisfaction in a variety of ways,” said Steve Weick, vice president of engineering at Varolii, in a statement. “Varolii Interact Portal is a new way for Varolii to provide our customers with a customer interaction platform that enables customizable real-time monitoring with proactive alerting, analytics, reporting and controls tailored for their particular industry.”
The new portal will allow contact center staff to make operational changes more quickly based on performance, resulting in better outcomes, and better customer experiences, Weick added.
Recently Varolii announced it has been recognized with a 2010 Communications Solutions Product of the Year Award by Technology Marketing Corporation (TMC). Varolii was honored for product innovation in its Healthcare Enrollment application, which helps healthcare companies engage patients in a more cost-effective and impactful way.
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Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani's articles, please visit her columnist page.
Edited by Juliana Kenny