Lead Management Software

Darian Hong, former CFO of AT&T (News - Alert) Interactive, has joined Leads360 to support rapid growth.

Hong will be responsible for overseeing all financial planning and management aspects of the company as well as key corporate strategic functions.

Hong who holds an MBA from the University of Southern California and received a bachelor's degree in Economics from the University of California, Irvine spent almost 10 years with AT&T Inc. in various general management, network operations, and financial management roles. He started with AT&T in their flagship Leadership Development Program.

Earlier in his career, Hong held product line management and sales positions at Spirent Communications (News - Alert), Harris Corporation, and Eaton Corporation.

"Hiring Darian is a significant event for Leads360. He is one of the most accomplished CFOs in the technology industry in Southern California and rounds out an extremely high caliber leadership team," said Nick Hedges, CEO of Leads360, in a statement.

"Having been a key agent in the growth of AT&T Interactive's local search business to nearly $1 Billion in annual revenues, I am very excited to benefit from his expertise in scaling Leads360 as we continue our steep growth trajectory," said Hedges.

Hong said that Leads360 has experienced very significant growth over the past few years.

"They have an outstanding product that delivers significant value to a rapidly expanding group of customers and an exceptional team. I believe that they also have a long-term strategy that will be very successful. I am looking forward to being an influential contributor in how that strategy is refined and executed," he added.

Founded in 2004 and headquartered in Los Angeles, Calif., Leads360 develops software as a service (SaaS (News - Alert)) solutions for managing sales leads.

TMCnet in May reported that Leads360 has named Nick Hedges as its new President & Chief Executive Officer. As a part of CEO’s responsibilities, Hedges will focus on expansion of Leads360's product and customer footprint in order to maintain and further accelerate growth.