Sales Lead Management Association to Provide Access to Software Advice's Reviews
By Rajani Baburajan, TMCnet Contributor
Sales Lead Management Association (SLMA), an organization dedicated to worldwide sales lead management community, announced partnership with Software Advice Inc., of Austin, Texas.
The partnership will offer SLMA members and visitors access to free customer marketing and management software reviews from Software Advice.
Software Advice’s software reviews are designed to connect visitors with the software products that best suit their requirements. The company provides free demo and detailed pricing of the software. The software review service makes it easier for software solutions seekers to research and select the software for their specific requirements.
Software reviews are offered in many software categories including accounting, business intelligence, customer relationship management, enterprise resource planning, facilities management, human resources, maintenance management and supply chain management.
SLMA software reviews include the top 10 recommended CRM systems, and system subsets that comprise of Marketing Automation, Sales Automation, Customer Service & Support, Web Self-Service, Call Center Field Service, Help Desk, Channel Management and Knowledge Management.
“Our members and site visitors will find access to these software reviews tremendously helpful,” said James Obermayer, CEO of Sales Lead Management Association, said. “In the last year, Software Advice helped 27,783 companies choose the right software.”
“There is such a wide variety of CRM solutions on the market. It’s critical that buyers have a third-party resource and real end-user reviews to determine the right solutions for their sales and marketing organizations,” said Don Fornes, CEO of Software Advice, in a statement. “We’re excited to partner with SLMA to provide such a resource to its members.”
In another related announcement announced the results of the “20 Women to Watch in Sales Lead Management” leadership program for 2012. The 20 women, according to Obermayer, “guide, inspire, teach and lead; they are creators of wealth.”
Nominees were judged based on their contributions to a combination of sales lead management, marketing and sales activities, in addition to their qualifications such as board positions, authorships and relevant presentations.
Edited by Juliana Kenny