[April 16, 2012]

CCG Catalyst Hires Susan Connor as Senior Vice President and COO

Phoenix-based CCG Catalyst, a bank consulting firm providing strategic direction for financial institutions, has named Susan Connor as senior vice president and COO, focusing primarily on daily operations, marketing and public relations. She also directs the company's business development practice, working with financial organizations to develop and implement sound CRM strategy.

Prior to joining CCG Catalyst, Connor served as principal of an independent CRM consultancy. She has worked with two other national bank consulting groups, most recently Sheshunoff Consulting and Solutions, where she served as director o marketing and sales operations, developing and executing core marketing strategy, marketing communications, marketing management, campaign ROI, print marketing, email marketing, advertising, editorial, tradeshows, events, speaking engagements and social media. She served in the same role at Brintech before it was acquired by Sheshunoff in April 2010.

"As CCG Catalyst continues to expand, Susan's strong background in financial services consulting makes her an ideal candidate to help increase our sales leads and drive productivity," said Paul Schaus, president of CCG Catalyst. "And her expertise in CRM is an added bonus that will greatly benefit our clients' strategies in the space."

Susan holds a bachelor's degree from Kennesaw State University and an MA and PhD from the University of North Texas.

About CCG Catalyst

Founded in 1998, Phoenix-based CCG Catalyst provides strategic guidance for banks, credit unions, mortgage lenders, captive finance companies and other organizations within the financial industry. The company specializes in conducting strategic planning and implementing recommended solutions that boost profitability and enhance service levels, particularly when dealing with the adoption of technology, new business practices and growing market share. For more information, visit the company's Web site at www.ccg-catalyst.com.

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