Message Systems, a provider of messaging technology and solutions, announced the launch of Customer Conversation Hub, an on-premises software solution designed to help enterprises manage customer messaging operations from a single point of control.
Customer Conversation Hub enables large enterprises to carry on interactive dialogue with their customers across the full range of messaging formats: e-mail, text and more. This allows companies to orchestrate customer communications based on real-time insight, so they can engage customers more effectively and boost customer loyalty.
“The Customer Conversation Hub is the fullest realization of our vision for using intelligent digital messaging to drive more effective customer engagement, higher revenue and greater business value,” said George Schlossnagle, president and CEO at Message Systems.
Customer Conversation Hub helps clients boost customer engagement by conducting two-way interactions informed by real-time data.
“With the ability to carry on customer conversations that cut across message formats and organizational divides, businesses can significantly improve customer satisfaction and loyalty to cement more beneficial relationships,” Schlossnagle added.
Offered as a packaged solution, Customer Conversation Hub offers convenience and a comprehensive set of benefits for companies that don’t require the advanced development capabilities of our Momentum platform. It includes functionality for message creation and origination, message stream insight and results reporting, and a powerful policy engine for rules-based management of messages to support event-triggered, real-time and customer preference-driven interactions.
The solution also supports cross-channel message delivery and content transformation, and is designed to maintain a safe, secure messaging environment compliant with the DMARC standards. With these features, the Customer Conversation Hub serves as a single point of control for all customer messaging operations.
With its ability to orchestrate the behavior of the messaging based on real-time and historical information, Customer Conversation Hub creates valuable new customer communication processes, and revenue streams are endless.
Message Systems has won clients like US Airways and XING (News - Alert), the Germany-based social network for business professionals for Customer Conversation Hub.
Edited by Braden Becker