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Red Butler Unveils Enhanced Website

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October 26, 2012

Red Butler Unveils Enhanced Website

By Carolyn J Dawson, TMCnet Contributor


Red Butler recently unveiled an enhanced release of its website that is used by concierge industry. The completely revamped website includes a novel user interface, dynamic credits system, an innovative user dashboard and a catalog of elite relationships with popular brands like Starwood Hotels & Resorts, sbe Entertainment Group and House of Blues. The latest website reiterates Red Butler’s top position in the Web-based assistant and concierge marketplace. 


In a statement, Daniel Abas, founder and CEO of Red Butler, said, "Our clients are men and women who travel, explore, excel and work at the top of their fields. They're accustomed to premium service. They have high expectations. That we routinely surpass those expectations is a point of tremendous pride for our team."

Nearly ten years ago, Red Butler unveiled an innovative interface that allowed subscribers to book plane tickets, suggest restaurants and compare entertainment and nightlife alternatives among others. Red Butler also started offering personal assistant services like calendar planning and outbound calling. In October 2009, the organization released an app of Red Butler for iOS devices.

With the release of the latest Web-based presence and reorganized credit system, an increased number of users can access Red Butler. Credits, which have been predefined at an exchange rate of $20 for five credits, can be bought by members. A credit can be used for every action, request, search or call carried out by the Red Butler team for the client.

Abas said, "Just because the service is exclusive doesn't mean it has to be complicated. We don't need a byzantine membership structure to provide value. The new credit system keeps things simple, quick and easy. Our customers' time is valuable. We save that time for them so that they can work more, travel more, experience more and live a happier and more rewarding life. The reason Red Butler is the premier online concierge and virtual assistant service is our people. Our members' requests aren't fielded by some phone-tree algorithm, or by a call center in Mumbai. You're dealing with a seasoned, American staff, who have been hired because of their tremendous service skills and their extensive familiarity with the professional and lifestyle needs of our clients. "




Edited by Rich Steeves







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