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Choosing the Right Strategy to Accelerate Your Connected Business

Machine to Machine Solutions Featured Article

Choosing the Right Strategy to Accelerate Your Connected Business


March 12, 2014

By Rachel Ramsey, Content Director


Machine to machine (M2M) solutions and Internet of Things (IoT) applications go beyond consumer-level use cases. Big data, building automation and sensor-based applications play a big role in the Industrial Internet, and apply to enterprise-level services as well. The growing number of connected endpoints and devices offers a big opportunity for business insight, improved productivity, and cost efficiency.


The IoT will impact the enterprise and business operations – billions of devices will gather data and affect the way organizations plan, operate, and analyze. The growth of Internet-connected devices means businesses will be able to manage and secure billions of M2M interactions and extend mobility with IoT infrastructure.

As enterprise awareness of M2M grows, managers, CIOs, and CTOs are overwhelmed with possibility – and options. Implementing a successful connected business strategy can be complex, with specific challenges inherent in the M2M/IoT space. Choosing the right approach, the right platform and the right partner can simplify and accelerate M2M projects, but where do you start?

In an upcoming webinar, “Connected Business Transformation for the Internet of Things (IoT),” Mallie Preston, senior manager on the M2M Center of Excellence team at AT&T (News - Alert), will discuss best practices to accelerate IoT adoption across the enterprise with a standards-based approach.

AT&T’s Center of Excellence helps customers design, deploy, and managed a connected product, enabling them to reduce the cost and complexity of high-scale deployments. It leverages AT&T’s M2M solutions and application development, which includes its Foundry Innovation Centers. The carrier focuses on adding intelligence and connectivity to a wide range of machines, and powers millions of connected devices.

The webinar will cover the value of a connected business strategy, the role and advantages of an application development platform in an M2M project, how to accelerate a go-to market strategy, how to scale from hundreds to thousands of connected devices and best practices from customer case study examples.

If you are a CTO, CIO, research and development manager, M2M developer, or an IT director or manager exploring M2M, this webinar is for you. It’s happening Thursday, March 20 at 2 p.m. ET/11 a.m. PT. Register here!




Edited by Cassandra Tucker

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