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Businesses continue to find appeal in mobile VoIP, which is expected to reach tens of millions of users by the conclusion of 2010. That’s the sentiment expressed by Deloitte (News - Alert) in its predictions for 2010.

 

The research firm expects the mobile VoIP sector to be worth £18 billion ($29.2 billion) by 2013.

Deloitte attributes the appeal of mobile VoIP to the range of services and features it offers, including as examples its one-to-many call capabilities, broadcast voicemail, and voice-to-text features. The firm says all of the above will be commonplace in mobile VoIP going forward.

'The rising adoption of mobile VoIP services could cause a fundamental rise in expectations as to what mobile voice can do,' Deloitte’s Saba Sindaha reportedly said.

Because mobile VoIP enables “free calls,” Deloitte reportedly believes businesses may use it as an advertising channel. Mobile VoIP also is likely to be promoted at various Web portals and social network sites to drive traffic to their smartphone sites, according to reports.