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Optum Technology Simplifies, Accelerates Late Phase Pharmaceutical Research(Targeted News Service Via Acquire Media NewsEdge) EDEN PRAIRIE, Minn., Nov. 12 -- OptumInsight issued the following news release: Optum, a leading health services company, has released its Smart Measurement(TM) System for Late Phase, a software product that helps pharmaceutical companies manage large, complex and multiyear drug studies more efficiently and cost-effectively. After a new drug has received regulatory approval and is available in the marketplace, drug developers are required to continue to study the drug to ensure it is safe and effective. These late phase studies tend to be larger in scope than traditional clinical trials, often encompassing hundreds of sites and thousands of patients around the globe. Smart Measurement System for Late Phase is the only product in the market designed specifically for late phase studies, the number of which is expected to continue to grow as regulators require more comparative effectiveness studies and payers become increasingly selective with reimbursement criteria. "With tools like Smart Measurement System for Late Phase, Optum helps sponsors navigate their studies more effectively and efficiently through the increasingly challenging research and regulatory environment," said Lee Valenta, president of Optum's Life Sciences business. Combining cutting-edge technology and convenience creates a cost-effective solution Smart Measurement System for Late Phase features an intuitive user interface and interactive dashboard reports. Both sponsors and site staff members will benefit from the cloud-based application which can be used to automate many of their daily tasks. They can enroll subjects, view enrollment status, and quickly see what work is still required, such as completion or signing of electronic case report forms. Follow-up communications with patients can be customized and scheduled in advance, removing much of the staff's administrative burden. The system also enables users to connect with teams of economists, scientists and technology experts. Benefits of the Smart Measurement System for Late Phase for both sponsors and sites include: * Rapid Study Start-up: No special equipment or in-depth training is required at start-up, enabling rapid staff development and study start-up. * Simplified Patient Enrollment: An intuitive user interface enables site staff to enroll patients, manage projects and complete outstanding tasks. * Standardized Document Management: Documents are easily uploaded in standardized formats and archived to a secure document library for tracking purposes; the advanced electronic trial master file (eTMF) system accommodates complex file structures and multiple document types. * Increased Patient Engagement: Customizable and automated email reminders keep patients engaged; smart phone/tablet apps are also available for electronic patient reported outcomes (ePRO) and other forms. * Focused Study/Site Management: Sponsors are able to carefully monitor overall study progress and individual site performance using the interactive dashboard reports with views of the entire study and drill-down capabilities. Study data is available any time via the internet with a secure user ID. * Easy Data Retrieval: Sponsors can access and download capabilities data in multiple formats at any point during the study for further analysis. To learn more about the Smart Measurement System for Late Phase, visit www.optuminsight.com/sms-latephase. TNS C-paypan56 121117-mv45-4112064 (c) 2012 Targeted News Service |