[January 08, 2013]

ams to Showcase Sensor Technology Innovations at International Consumer Electronics Show 2013

ams (SIX: AMS), a leading worldwide designer and manufacturer of high-performance analog ICs and sensor solutions for consumer & communications, industrial & medical and automotive applications, will demonstrate product innovations and technology capabilities at the International Consumer Electronics Show (CES (News - Alert)) 2013 that will illustrate how sensors are transforming today's consumer products. CES is taking place this week in Las Vegas, Nevada.

The technology demonstration showcase will include the following:

• 60-watt 42" flat panel TV - ams technology enables a TV that consumes less power than a 60-watt bulb while delivering the highest picture quality, even in the lowest light conditions.
• Color ight Sensor - Demonstration of color sensors for high accuracy ambient light and color temperature sensing for display backlight control and display/light color consistency.
• Franklin Lightning Sensor - A keychain module that can sense lightning shows how ams technology can be incorporated into low-power, small form factor consumer devices.
• Active Noise Cancellation - Visitors to the ams showcase will have the opportunity to try the "Egg of Silence" and hear how ams technology compensates for surrounding noise, with low power and top performance.
• NFC demonstrations - Technology demonstrations include active boost, NFiC interfaces, and NFC readers for EMV payment.
• Mobile payment - Payments via SIM or micro SD card will be demonstrated, with increased functionality and range.

CES 2013 registered media that would like to schedule an appointment for a briefing and demonstration should contact Rainier Communications at ams@rainierco.com, or tel +1 508-475-0025.

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