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Earth Networks and Climatempo Partner to Deliver Weather, Lightning and Early Warnings On-Air, Online and in Professional Products to Millions in Brazil
AUSTIN, Texas & GERMANTOWN, Md. --(Business Wire)--
Earth
NetworksSM the operator of the largest weather, lightning
and climate observation networks and owner of WeatherBug®,
announces a new partnership with Climatempo Group, the largest private
weather company in Brazil. Under the agreement, Climatempo will
disseminate updates and information from Earth Networks' PulseRadSM
radar alternative technology, plus lightning data and exclusive
Dangerous Thunderstorm Alerts (DTAs) from the Brazilian Total Lightning
Network known as BrasilDAT, to audiences across Brazil. In business
since 1988, Climatempo provides weather content to millions of
professionals and consumers through more than 50 national television
broadcast stations, 4,000 radio stations, and thousands of websites
throughout the country.
"Climatempo chose to partner with Earth Networks to leverage BrasilDAT,
the high-performance Brazilian Total Lightning Network, and their
innovative lightning-derived products that enable earlier warnings to
severe weather than ever thought possible," says Carlos Magno
Nascimento, President, Climatempo. "Brazil frequently experiences
intense thunderstorms with high rates of lightning. Working with Earth
Networks, we will be able to alert and inform both consumers and
enterprises to severe weather in their region that could potentially
lead to dangerous conditions such as flooding, which has impacted
thousands across Brazil in past few years alone."
Watch a video forecast from Climatempo TV showing data provided by Earth
Networks: http://youtu.be/0bvHNjizPI0
The partnership with Climatempo further expands Earth Networks'
extensive international presence. In 2010, Earth Networks established a
strong partnership with Instituto Nacional de Pesquisas Espaciais
(INPE), the National Institute for Space Research in Brazil. What began
as a joint research effort to evaluate new lightning detection network
technology has quickly grown into the development of one of the world's
largest, densest and most advanced total lightning networks. The
Brazilian Total Lightning Network (BrasilDAT) includes approximately 60
lightning sensors in operation today, growing to more than 80 in 2013.
The network provides coverage for the entire eastern and southern
portions of the country, reporting total lightning data in real-time to
end users. Additionally, Earth Networks has placed sensors throughout
Paraguay, Argentina, Chile and Ecuador, and throughout North America,
Europe, Africa and Asia.
Climatempo will use data and products from Earth Networks during its
on-air weather reports, in online news updates and in professional
products used by utilities, agricultural operations, ngineering and
construction firms and other industries. These products include Earth
Networks' PulseRadSM,
a patent-pending radar alternative technology based on total lightning
detection that is designed to improve forecasting and lead times for
dangerous storms with the potential for flooding or severe weather.
Climatempo will also utilize total lightning data and Dangerous
Thunderstorm Alerts from Earth Networks.
Earth Networks' Total Lightning Network is the largest total lightning
detection network with more than 600 sensors deployed worldwide. These
sensors detect both cloud-to-ground as well as in-cloud lightning. The
presence of high rates of in-cloud lightning often indicate the
potential for severe weather phenomena, including heavy rain, large
hail, dangerous cloud-to-ground lightning strikes, tornadoes and
downburst winds. When total lightning rates exceed a "severe" threshold
and there is an increased threat for severe weather, Dangerous
Thunderstorm Alerts are automatically issued.
"Our lightning data, PulseRad proxy radar solution and Dangerous
Thunderstorm Alerts are demonstrating their value to governments and
industries by providing valuable insight and faster alerting to severe
weather," says Jim Anderson, Vice President of International Network and
Business Development, Earth Networks. "In Brazil today, numerous
electric utilities, mining and petroleum operations are using data from
the network to support operations and planning, and more organizations
are rapidly adopting this technology. Aviation, public safety and other
organizations that require real-time weather updates for planning and
safety are also benefiting from the Brazilian Total Lightning Network.
We are delighted that our partnership with Climatempo will accelerate
our market reach across enterprise and consumer segments in Brazil."
Professionals from Earth Networks - WeatherBug (News - Alert) will present and discuss
research based on the Earth Networks Total Lightning Network, PulseRad,
and lightning data at AMS 2013 in Austin, Texas from January 7 - 10. For
a full list of presentations, visit http://earthnetworks.com/MediaCenter/Events/AMS2013.
About Earth
NetworksSM
For 20 years, Earth NetworksSM has been Taking the Pulse (News - Alert) of
the Planet with the world's largest weather observation, lightning
detection, and greenhouse gas monitoring networks and is establishing a
network for collecting data within the planetary boundary layer. The
company's popular WeatherBug® website, desktop
application and mobile apps
for major smartphone platforms provide real-time neighborhood-level
weather and advanced severe weather alerts to millions of consumers.
Enterprise solutions from Earth Networks enable organizations and
markets, including energy and utilities, agriculture, schools, sports
and recreation, emergency operations and government entities, to
safeguard lives, prepare for weather and climate events and improve
business operations. Founded in 1993, Earth Networks (www.earthnetworks.com)
is headquartered in the Washington, D.C. area with additional locations
in Mountain View, Calif.; New York, NY; Milan, Italy and a local
presence in 50 countries worldwide.
About Climatempo Group (http://www.climatempo.com.br/)
Founded in 1988 Climatempo Consulting has the pioneering, leadership and
innovation as its hallmark. It was the first to offer newsletters to
media and custom analyzes for various industry sectors.
In 1999 the company created its own weather channel, the only one in the
country, called TV Climatempo. The performance of Climatempo began to
expand and spread to the internet, working with big companies such as
UOL, Terra, IG, Estadão, Abril, among others. Since then, the scope of
services offered by the company has not stopped growing. Climatempo
Portal was born in 2000 offering accurate weather forecasts and
bulletins to all regions of the country, as well as satellite images in
real time. The analyzes of forecasts also started to be given for long
periods, which helped industries, farmers and government agencies in
making decisions more safely in areas that depended on weather
conditions.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130108006152/en/
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