Colonial Life Offers New Vision Coverage

COLUMBIA, S.C. --(Business Wire)--

Workers nationwide now have more convenient access to affordable vision insurance, thanks to a new partnership between Colonial Life & Accident Insurance Company and Superior Vision. The partnership enables Colonial Life to enrich its benefits offering to employer groups across all industry segments.

The vision insurance includes comprehensive eye exams, eyeglass frame and lenses, contact lenses, a contact lens fitting exam and discounts on additional glasses and contacts. Employer groups may choose a full benefits package or a plan that includes glasses and contacts without the exam. Superior Vision has an industry-leading provider network of more than 48,000 ophthalmologists, optometrists, opticians, and regional and national retail chain locations, including LensCrafters, Pearle Vision, Wal-Mart Vision Centers, Target (News - Alert) Optical, Sam's Club, America's Best and Visionworks. Employees can sign up for the vision plan as part of their regular workplace benefits enrollment and can pay premiums through convenient payroll deduction.

The vision coverage is a perfect fit with the voluntary financial protection benefits Colonial Life already offers, according to Amy Criswell, director of marketing programs for Colonial Life. "Vision coverage is an important employee benefit," Criswell said. "Offering this coverage through the workplace allows employees to meet their needs, and those of their families, affordably and conveniently."

"Our partnership with Colonial Life is a natural fit for us and showcases the similarities in values and business practices between our two companies," said Rick Corbett, president and CEO of Superior Vision. "People want quality care coupled with convenient locations and service hours. Superior Vision has one of the country's largest and most diverse provider networks, and shares Colonial Life's focus on excellent customer service."

Superior Vision has been in the managed vision care market for 20 years and serves millions of members and thousands of cliens nationwide.

Other benefits of the vision plan employees may receive include:

Discounts on many lens upgrades and additional pairs of glasses and contacts
Online ordering and home delivery of most major brands of contact lenses
Information and help on Superior Vision's website

About Colonial Life

Colonial Life & Accident Insurance Company is a market leader in providing financial protection benefits through the workplace, including disability, life, accident, cancer, critical illness and supplemental health insurance. The company's benefit services and education, innovative enrollment technology and personal service support more than 75,000 businesses and organizations, representing nearly 3 million working Americans and their families. For more information, visit www.coloniallife.com.

About Superior Vision

Superior Vision, headquartered in Rancho Cordova, Cal., has been a leader in the managed vision care benefits market since 1993. Superior Vision provides fully insured and voluntary vision plans nationwide, with emphasis on access, choice, and wellness for our members. With an unrivaled provider network of ophthalmologists, optometrists, opticians and optical retail chain locations, and award-winning customer service, our members are our mission and highest priority. For more information, visit Superior Vision online at www.superiorvision.com.

Superior Vision's new social media presence can be found at:
Facebook (News - Alert): http://www.facebook.com/SuperiorVisionServices
Twitter (News - Alert): http://twitter.com/#!/superior_vision
LinkedIn (News - Alert): http://www.linkedin.com/company/superior-vision-services