Trendium Taps Andy Belcher as VP of Worldwide Sales
Jan 28, 2013 (Close-Up Media via COMTEX) --
Trendium, a provider of Customer Experience Assurance (CEA) and Analytics solutions for fixed and mobile broadband communications service providers, announced that Andy Belcher has joined the company as Vice President of Worldwide Sales.
According to a release, the company recently introduced a new portfolio of solutions, designed for 4G/LTE mobile broadband applications, that are based on a unique and radically innovative assurance approach, that finally put Communications Service Providers (CSPs) in a position to stop the growing operational inefficiencies and costs while enabling a significant improvement in customer satisfaction.
"Worldwide, CSPs are experiencing a massive increase in traffic in their broadband networks, driven by the proliferation of smart devices and bandwidth-hungry applications. To cope with this phenomenon, they are investing in network expansions, particularly LTE, technology designed to speed up, reduce costs and simplify the network," stated Dr. Sameh Yamany, President and CEO of Trendium, Inc. "However, the traditional technology used to manage the network, including probes and first-generation CEM solutions, are increasingly unsuited to this new environment and make very limited impact on true customer perceived quality, while costing a disproportionately high proportion of the CSP's overall investment, with monitoring and service assurance now sometimes costing even more than the network, which is clearly unsustainable. Twenty years ago Andy led the HP division that founded SS7 monitoring, which has served voice networks and CSPs well over the intervening period. He brings a wealth of knowledge about this industry as well as the needs and expectations of CSPs. It is fitting that he now joins us in the launch of the next generation of customer experience assurance and monitoring technology, designed for the needs of today's and tomorrow's high-speed data-oriented networks."
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