Austin-based Invenio seeing big growth [Austin American-Statesman]
(Austin American-Statesman (TX) Via Acquire Media NewsEdge) Feb. 10--In just a few years, Austin-based sales firm Invenio Solutions has exploded in growth.
The company, which specializes in lead development and business-to-business sales, has gone from 258 employees in 2010 to 502 last year. Revenue has gone from $18 million to $37 million in that same time frame , said president and CEO John Grady.
"It's been a really great couple of years and we're looking at a really great 2013, too," said Billy Wilkinson, who is president of the company's telecommunications division, which started with 20 employees in 2011 and has grown to more than 140 people.
The company works as a go-between in business-to-business transactions. For instance, a telecom provider might use Invenio to sell its services to another business.
Invenio typically works in higher-end transactions, Grady said, acting as a middle man between two companies or brokering a deal on behalf of a client.
"The products and services our clients offer are generally more expensive, they take a longer time to sell, it's a fairly complex sale" and executives are typically involved in the transactions, he said.
Past and present clients include big names like General Electric, IBM, Lockheed Martin, Microsoft, Shell Oil and AT&T, according to the company website.
Invenio's roots trace to an Austin company called the Lead Dogs, which merged with two other firms in 2010 -- Winchester, Va.-based InteliTarget and Left Coast Marketing of Los Angeles.
After the merger, the new company was based in Austin, and also has offices in Virginia, Dallas, Seattle and Toronto. Its largest presence is in Austin, where more than 300 of its employees are located.
Its biggest area of business is enterprise software but telecommunication has been fast-growing. The company recently moved into new space in North Austin off Kramer Lane and Metric Boulevard.
Wilkinson attributed the growth to making good hires and delivering sales for its customers.
"In our business, if you don't execute you get fired," he said. "So lets just say we executed."
Grady predicted revenues will hit $50 million this year and $65 million for 2014.
"And we're on target," he said.
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