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BEAMZ INTERACTIVE INC - 10-Q - Management's Discussion and Analysis of Financial Condition and Results of Operations.
(Edgar Glimpses Via Acquire Media NewsEdge) The following discussion of our financial condition and results of operations
should be read in conjunction with the "Management's Discussion and Analysis of
Financial Condition and Results of Operations" section and audited financial
statements and related notes thereto included in our Annual Report on Form 10-K
for the year ended June 30, 2012 and with the unaudited financial statements and
related notes thereto presented in this Quarterly Report on Form 10-Q.
Forward-Looking Statements
Some of the statements contained in this report discuss future expectations,
contain projections of results of operations or financial condition, or state
other "forward-looking" information. The words "believe," "intend," "plan,"
"expect," "anticipate," "estimate," "project," "goal" and similar expressions
identify such a statement was made. These statements are subject to known and
unknown risks, uncertainties, and other factors that could cause the actual
results to differ materially from those contemplated by the statements. The
forward-looking information is based on various factors and is derived using
numerous assumptions. Factors that might cause or contribute to such a
discrepancy include, but are not limited to the risks discussed in this and our
other SEC filings. We do not promise to update forward-looking information to
reflect actual results or changes in assumptions or other factors that could
affect those statements. Future events and actual results could differ
materially from those expressed in, contemplated by, or underlying such
forward-looking statements.
The following discussion and analysis should be read in conjunction with our
unaudited financial statements and notes thereto included elsewhere in this
report and the audited financial statements and the notes thereto included in
our Form 10-K for the year ended June 30, 2012.
Business Overview
General
We were incorporated in Delaware in 2001 under the name HumanBeams, Inc. On
December 18, 2007, we changed our name to Beamz Interactive, Inc. Our principal
executive office is located at 15354 North 83rd Way, Suite 102, Scottsdale,
Arizona 85260, and our telephone number is 480-424-2053. Our principal
operations are located in Scottsdale, Arizona. Our website address is
www.thebeamz.com.
Products
We have developed an interactive laser controller technology that can be used to
develop new market opportunities in a wide variety of music, game, therapy,
education, senior care, lighting and consumer applications. Our first commercial
products ("Beamz Player" and "Beamz Pro") bring music to everyone in a manner
that has previously not been possible. By connecting the Beamz Player to a PC
computer and installing the included software, the user can "play" a wide range
of digitized musical instruments by simply interrupting one or more laser beams
with their hands, thereby creating great music in conjunction with a background
rhythm track of original, popular, disc jockey (DJ) and children's songs across
numerous music genres (including Jazz, Blues, Hip Hop, Rock, Classical,
Latin). In each song the user can select up to 12 different instruments, music
clips and sound effects that are harmoniously paired with a background rhythm
track, amounting to hundreds of instruments to choose from across all songs in
the Beamz Music Library. These are often actual recordings of artists playing
such instruments, thus sound just like a high quality digital recording of the
instrument. The included Beamz Player software makes it easy to make great
sounding music in minutes by following the diagram of the Beamz Player on the
screen of the attached computer that allows the user to identify which laser
beam controls which instruments. Beamz songs are set up to be harmonious
regardless how they are played and the music samples assigned to a laser beam
offer more complexity, often with several notes, chords and/or series of music
samples controlled by touching one of the laser beams. Because the music is
harmonious no matter which laser beam is interrupted Beamz Products allow people
that have no previous musical background or training to play and enjoy music
within minutes, yet it has the depth to enable accomplished DJs, artists and
musicians to perform, compose and create sophisticated interactive music.
We have commercialized several products that use the Beamz interactive laser
controller technology for music making and music-controller-related
products. These products are "interactive music systems" that combine unique
laser controller hardware and various versions of interactive music software,
including mapping software applications that enable the Beamz laser controller
hardware to be used with software applications offered by other companies
relating to mixing/DJ, lighting controls and music creation/production
applications. "Interactive" refers to the fact the consumer is interacting with
the song by choosing to bring different instruments or sound effects into the
mix at their discretion, as opposed to passively listening to a song recording.
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--------------------------------------------------------------------------------The Beamz laser controller hardware is a combination of buttons, rocker switches
and Class 2 laser beams that function as controls and switches for triggering
commands in software applications. In the combination of the Beamz laser
controller with the Beamz Player interactive music application, the laser
controller is the trigger and playback method for single music notes, chords,
sound effects, vocals and music files-playback varies depending on how each
Beamz song is constructed, how a user decides to use the buttons and rocker
switches, and how they interrupt (e.g. put their hands or any other object
through the path of) the laser beams.
In the consumer market, the Beamz Player is promoted as a music making and music
entertainment product that anyone can play. The pre-programmed Beamz songs
provided with the consumer product, and the additional Beamz songs available on
the Beamz web site for purchase, provide consumers the ability to initiate the
playback of hundreds of different instruments and sound effects. Each Beamz song
is unique and set up with varying playback settings and options by Beamz
composers so that consumers have the experience of controlling and playing back
harmonious music. In some cases, a laser beam is set up to play just a single
note or a single music file. But laser beams can also be set up to play complex
sequences of music files, with the timing of the laser beam interruption
contributing to how the music is played back. Depending on the complexity of the
pre-programmed music files within a Beamz song, a user may experience the
sensation of "playing the instrument" represented by the laser beams as they
move their fingers in and out of the laser beams.
The Beamz interactive music software also provides amateur and professional
musicians opportunities to create original compositions. Using the Beamz Studio
interactive music editing software application, musicians may create new songs
by combining music samples made by music production software applications (e.g.
ProTools) and defining in the Beamz Studio software how those samples are to be
played back into a defined rhythm track. Content from musician David Ellefson is
an example of new music created and published to be experienced exclusively
through the Beamz interactive music systems. Musicians may also record their
"performances" with the interactive Beamz songs, which may vary depending on how
they choose to playback the pre-programmed samples, yielding significant
variations of songs.
For the performing musician and/or DJ, the Beamz laser controller may be used
with MAC and PC compatible mapping software that sends MIDI and/or keystroke
commands to initiate controls for other software applications (e.g., Ableton
Live 8, Virtual DJ, Serato). Musicians may use the Beamz Studio software
application to configure songs to be controlled by using the Beamz laser
controller for their specific performance needs.
Our current hardware product offering consists of three major product lines: the
Beamz Player consumer product family, the Beamz DJ and Beamz Pro product family,
and the Beamz Education, Special Needs, and Physical Rehabilitation product
family (collectively the "Beamz Products"). The basic hardware for these
products has been in full production since late 2010. We have produced and
distributed to customers approximately 10,000 units of our first and second
generation Beamz Player and Beamz Pro products.
Our product offering consists of a variety of hardware configurations, content
and software that are tailored to each target market.
Critical Accounting Policies
Our management's discussion and analysis of our financial condition and results
of operations are based on our financial statements, which have been prepared in
accordance with accounting principles generally accepted in the United States
("GAAP"). The preparation of these financial statements requires us to make
estimates and assumptions that affect the reported amounts of assets and
liabilities and the disclosure of contingent assets and liabilities as of the
date of the financial statements as well as the reported expenses during the
reporting periods. We evaluate our estimates and judgments on an ongoing basis.
Actual results may differ materially from these estimates under different
assumptions or conditions.
As an emerging growth company under the JOBS Act, we have elected to use the
extended transition period for complying with new or revised accounting
standards pursuant to Section 107(b) of the JOBS Act. As a result of this
election, our financial statements may not be comparable to companies that
comply with public company effective dates for such new or revised standards.
While our significant accounting policies are more fully described in the notes
to our financial statements included herewith, we believe that the following
accounting policies and estimates are most critical to a full understanding and
evaluation of our reported financial results.
Inventory. Inventory is carried at the lower of cost (first-in, first-out
method) or net realizable value. All items included in inventory relate
primarily to our Beamz products. We periodically review our inventory for
obsolete items and provide a reserve upon identification of potential obsolete
items. We do not expect any of our current products to become obsolete in the
foreseeable future as they will be complementary to our planned new products.
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--------------------------------------------------------------------------------Valuation Allowance for Deferred Tax Assets and Liabilities. Deferred tax assets
and liabilities are recognized for the estimated future tax consequences
attributable to differences between the financial statement carrying amounts of
existing assets and liabilities and their respective income tax bases. Deferred
tax assets and liabilities are measured using enacted tax rates expected to
apply to taxable income in the years in which those temporary differences are
expected to be recovered or settled. The effect on deferred tax assets and
liabilities of a change in tax rates is recognized in the period that included
the enactment date.
Valuation allowances are recorded for deferred tax assets when the
recoverability of such assets is not deemed more likely than not.
We have evaluated the effect of guidance provided by GAAP regarding accounting
for uncertainty in income taxes. In that regard, we have evaluated all tax
positions that could have a significant effect on the financial statements and
determined that we have no uncertain tax positions at December 31, 2012 that
could have a significant effect on our financial statements. Our returns after
2009 remain open for examination.
Share-Based Compensation. We account for compensation for all arrangements under
which employees, consultants and others receive shares of stock or equity
instruments (including options and warrants) in accordance with FASB ASC Topic
718 "Compensation - Stock Compensation", or ASC Topic 505-50 "Equity Based
Payments to Non-Employees". Under ASC Topic 718, the fair value of each award is
estimated and amortized as compensation expense over the requisite service
period. The fair value of our share-based awards is estimated on the grant date
using the Black-Scholes valuation model. This valuation model requires the input
of highly subjective assumptions, including the expected price volatility and
estimated option term. As we have been operating as a public company, with no
trading to date, we are unable to use actual price volatility and option life
data as input assumptions within our Black-Scholes valuation model. We have used
expected volatilities based on the historical volatility of the industry sector
in which we operate, in accordance with the guidance set forth in ASC Topic 718.
To estimate the expected term, we chose to utilize the "simplified" method for
"plain vanilla" options as discussed in the Securities and Exchange Commission's
Staff Accounting Bulletin 107 ("SAB 107"). We believe that all factors listed in
SAB 107 as pre-requisites for utilizing the simplified method are true for us
and for our share-based payment arrangements. We intend to utilize the
simplified method for the foreseeable future until more detailed information
about exercise behavior becomes available.
Our risk-free interest rates are based on a zero-coupon U.S. treasury
instrument, the term of which is consistent with the expected term of the stock
options. We have not paid and do not anticipate paying cash dividends on our
shares of Common Stock; therefore, the expected dividend yield is assumed to be
zero. The fair value of share-based payments is generally amortized on a
straight-line basis over the requisite service periods of the awards, which are
generally the vesting periods. The warrants that have been issued with our 2012
bridge financing during the six months ended December 31, 2012 have been valued
at $.55/share based on a third party valuation. The warrants issued with our
2012 bridge financing during the year ended June 30, 2012 have been valued at
$.98/share, based on the offering price in our private placement memorandum, and
a volatility of 150%. As the Company begins trading on the OTCQB market, or the
Company sells securities at a different price, this value may change with
respect to future issuances as the market price varies for our Common Stock.
We believe there is a high degree of subjectivity involved when using option
pricing models to estimate share-based compensation under ASC Topic 718.
Currently, there is not a market-based mechanism or other practical application
to verify the reliability and accuracy of the estimates stemming from these
valuation models, nor is there a means to compare and adjust the estimates to
actual values. Although the fair value of stock option awards is determined in
accordance with ASC Topic 718 using an option pricing model, that value may not
be indicative of the fair value observed in a market transaction between a
willing buyer and a willing seller. If factors change and we employ different
assumptions in the application of ASC Topic 718 in future periods than those
currently applied under ASC Topic 718, the compensation expense we record in
future periods under ASC Topic 718 may differ significantly from what we have
historically reported.
Common Stock issuances are currently being valued at $.57/share, which is the
estimated market price based on a third-party valuation due to limited trading
to date. As the Company trading on the OTCBB market increases, or the Company
sells securities at a different price, this value may change with respect to
future issuances as the market price varies for our common stock.
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--------------------------------------------------------------------------------Research and Development costs. Expenses related to research, design and
development of products are charged to research and development costs as
incurred. These expenditures include direct salary costs and/or consultant
expenses for research and development personnel and contractors, costs for
materials used in research & development activities and costs for outside
services.
Results of Operations and Financial Condition
For the three months ended December 31, 2012 compared with the three months
ended December 31, 2011:
Revenues. The Company generated revenues for the three months ended December 31,
2012 of $74,048, as compared to revenues of $152,858 for the three months ended
December 31, 2011, or a 52% decrease in revenues. The decrease in revenue is due
primarily to: (a) the elimination of several retail accounts in 2012 and (b) the
appearance on "The View" TV show which drove material sales in 2011, and was not
replicated in 2012. These programs were not pursued in 2012 as the Company
concentrated on developing its next-generation product, minimizing expenses and
pursuing necessary financing to implement a more substantial consumer marketing
program in the latter part of 2013.
Cost of Goods Sold. Cost of goods sold for the three months ended December 31,
2012 were $30,991, as compared to cost of sales of $83,568 for the three months
ended December 31, 2011, for a decrease in cost of sales of $52,577. This is
due to ongoing product cost reductions, a favorable product & channel mix in
2012 and lower sales levels. The gross margin rose to approximately 58% for the
three months ended December 31, 2012 as compared to the gross margin of
approximately 45% for the three months ended December 31, 2011. The increase in
the gross margin is primarily due to product cost reductions and a favorable
product and channel mix in 2012.
Research and Development ("R&D"). R&D expenses for the three months ended
December 31, 2012 were $212,640, as compared to R&D expenses of $28,662 for the
three months ended December 31, 2011, or a 642% increase. The increase is due to
the increased cost associated with our next-generation product development in
2012. In addition, the three month period ending December 31, 2012 included
approximately $26,000 of non-cash expenses associated with stock grants to
various development consultants.
General and Administrative expenses ("G&A"). G&A expenses for the three months
ended December 31, 2012 were $450,784 as compared to G&A expenses of $142,810
for the three months ended December 31, 2011, or a 215% increase in G&A
expenses. The increase is due to increased costs of approximately $192,000
related to raising capital and related services provided by various financial
consultants, and included non-cash G&A expenses of approximately $159,000 for
the three months ending December 31, 2012.
Sales & Marketing expenses. Sales and Marketing expenses for the three months
ended December 31, 2012 were $198,546, as compared to sales and marketing
expenses of $83,737 for the three months ended December 31, 2011, or a 137%
increase. The increase is due to increased infrastructure and consulting
personnel to position the Company to implement its 2013 sales plans, and
included approximately $45,000 in non-cash expenses during 2012.
Registration Costs. Registration costs for the three months ended December 31,
2012 were $47,883 as compared to nil for the three months ended December 31,
2011. The increase is due to the additional costs related to the preparation and
filing of the Form 10 during the three months ended December 31, 2012 and
various legal costs related to being a public company.
Interest Expense. Interest expense was $133,990 for the three months ended
December 31, 2012, as compared to $797 for the three months ended December 31,
2011, or an increase of $133,193. The increase is due to additional bridge notes
executed in 2012 in addition to the non-cash amortization of debt discounts of
approximately $105,000 on the bridge loans.
Net Loss. We had a net loss for the three months ended December 31, 2012 of
$1,000,936, as compared with a net loss of $192,272 for the three months ended
December 31, 2011, or an increase in net loss of 421%. The increase in net loss
for the three months ended December 31, 2012 is due to the increase in
registration costs incurred to file the Company's Form 10 and ongoing
compliance, the increase in general and administrative costs-most notably
related to financing activities and the increase in research and development
costs, offset by improved gross margins as previously discussed. Approximately
$230,000 of this loss was non-cash.
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--------------------------------------------------------------------------------All material changes in financial condition and results of operations for the
three months ended December 31, 2012 compared with the three months ended
December 31, 2011 are identified in the above analysis for the periods ended
December 31, 2012 and 2011.
For the six months ended December 31, 2012 compared with the six months ended
December 31, 2011:
Revenues. The Company generated revenues for the six months ended December 31,
2012 of $177,173, as compared to revenues of $273,320 for the six months ended
December 31, 2011, or a 35% decrease in revenues. The decrease in revenue is due
primarily to: (a) the decrease in sales generated from a one-time sale to our
strategic license partner in 2011; (b) elimination of several retail accounts in
2012 and (c) the appearance on "The View" TV show that drove material sales
in 2011 and was not replicated in 2012. These programs were not pursued in 2012
as the Company concentrated on developing its next-generation product,
minimizing expenses and pursuing necessary financing to implement a more
substantial consumer marketing program in the latter part of 2013.
Cost of Goods Sold. Cost of goods sold for the six months ended December 31,
2012 were $66,863, as compared to cost of sales of $204,813 for the six months
ended December 31, 2011, for a decrease in cost of sales of $137,950. This is
due to ongoing product cost reductions, a favorable product & channel mix and
lower sales levels in 2012. The gross margin rose to approximately 65% for the
six months ended December 31, 2012 as compared to the gross margin of
approximately 25% for the six months ended December 31, 2011. The increase in
the gross margin is primarily due to a one-time $83,200 product sale to Cypherat
about cost in the period ended September 30, 2011, product cost reductions and a
favorable product and channel mix in 2012.
Research and Development ("R&D"). R&D expenses for the six months ended December
31, 2012 were $326,288, as compared to R&D expenses of $88,342 for the six
months ended December 31, 2011, or a 269% increase. The increase is due to the
increased cost associated with our next generation product development in 2012.
In addition, the six months ending December 31, 2012 included approximately
$58,000 of non-cash expenses associated with stock grants to various development
consultants
General and Administrative expenses ("G&A"). G&A expenses for the six months
ended December 31, 2012 were $638,500 as compared to G&A expenses of $270,159
for the six months ended December 31, 2011, or a 136% increase in G&A
expenses. The increase is due to increased costs of approximately $263,000
related to raising capital and related services provided by various financial
consultants, and included non-cash G&A expenses of approximately $280,000 for
the six months ending December 31, 2012.
Sales & Marketing expenses. Sales and Marketing expenses for the six months
ended December 31, 2012 were $328,068, as compared to sales and marketing
expenses of $192,884 for the six months ended December 31, 2011, or a 70%
increase. The increase is due to additional infrastructure and consulting
personnel to position the Company to implement its 2013 sales plans, and
included approximately $53,000 in non-cash expenses during 2012.
Registration Costs. Registration costs for the six months ended December 31,
2012 were $174,288 as compared to nil for the six months ended December 31,
2011. The increase is due to additional costs related to the preparation and
filing of the Form 10 during the six months ended December 31, 2012 and various
legal costs related to being a public company.
Interest Expense. Interest expense was $195,910 for the six months ended
December 31, 2012, as compared to $2,934 for the six months ended December 31,
2011, or an increase of $192,976. The increase is due to additional bridge notes
executed in 2012 in addition to the non-cash amortization of debt discounts of
approximately $155,000 on the bridge loans.
Net Loss. We had a net loss for the six months ended December 31, 2012 of
$1,553,044, as compared with a net loss of $496,923 for the six months ended
December 31, 2011, or an increase in net loss of 212%. The increase in net loss
for the six months ended December 31, 2012 is due to the increase in
registration costs incurred to file the Company's Form 10 and ongoing
compliance, the increase in general & administrative costs-primarily related to
financing activities and the increase in research and development costs, offset
by improved gross margins as previously discussed. Approximately $545,000 of
this loss was non-cash.
All material changes in financial condition and results of operations for the
six months ended December 31, 2012 compared with the six months ended December
31, 2011 are identified in the above analysis for the periods ended December 31,
2012 and 2011.
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--------------------------------------------------------------------------------Liquidity and Capital Resources
Our principal liquidity from inception (2001) to December 31, 2012, came from
the sale of equity interests and debt financing. We issued 15,093,782 common
shares related to the issuance of Common Stock and the conversion of all shares
of Series A, A-1, B, and C Convertible Preferred into Common Stock. We have
issued $6,730,208 of notes payable with interest rates between 8% and 10%, which
were subsequently converted to Series D Convertible Preferred Stock in June
2011. Through December 31, 2012, the Company received $1,333,075 from the 2012
bridge loan financing of which $1,200,420 was received from related parties. As
of December 31, 2012, total paid-in capital was $12,456,769. During the six
months ended December 31, 2012, we used approximately $61,749 to fund operations
that was funded primarily by loans from related parties.
We anticipate incurring significant expenditures during fiscal 2013 and 2014 to
pursue our planned business operations including additional research and
development of products and technology. Our ability to execute on these plans
is dependent on our ability to generate additional investment proceeds. In the
event that we are unable to raise the necessary funds, we will have to modify
our current business plans and may not be able to attract the customers
necessary to generate positive income from operations; in such case, the
business plan would have to be modified to address the funding issues.
The past operating expenses and cash needs are not indicative of our current
planned operations, as we have completed our development stage, and the Company
is now entering a sales, marketing and operating business phase. Our plan may
require substantially more cash to operate depending upon how quickly new
product sales and new distribution channels can be established. However, if
funding is not secured, we will be scaled back proportionately. At this time, we
are dependent on outside funding to support our operations and anticipate we
will need outside funding for at least the next twelve to twenty-four months to
support our business model. If we are unable to obtain continued outside
funding, our operations would be severely impacted and it may not be possible to
remain in business. Given current operations, traditional debt financing is not
likely and we will have to continue to rely on equity or debt investments from
outside non-banking sources.
We are currently conducting both a private placement of our common stock and
bridge loan financing, both of which are meant to address our present liquidity
concerns. However, given the present circumstances and our dependence on
additional financing, there can be no assurance that the Company's efforts will
be successful. The Company's continued existence is dependent upon its ability
to achieve and maintain profitable operations and obtain additional financing.
The Company's independent registered public accounting firm has included an
explanatory paragraph regarding the uncertainty about the Company's ability to
continue as a going concern in their audit report attached to our financial
statements for the years ended June 30, 2012 and 2011.
Off-Balance Sheet Arrangements
None.
Recent Accounting Pronouncements
For the period ended December 31, 2012, there were no changes to our critical
accounting policies as identified in our Annual Report on Form 10-K for the year
ended June 30, 2012.
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