[February 21, 2013]

Lithium Technologies Names Chief Customer Officer, Continuing Relentless Dedication to Customer Success

Lithium Technologies, the leader in Social Customer Experience, today announced it has promoted Misha Logvinov to the newly created role of Senior Vice President and Chief Customer Officer (CCO). This promotion builds on Lithium's relentless focus on the long-term success of its global customers.

In his role as Chief Customer Officer, Logvinov is responsible for helping orchestrate Lithium's entire customer value chain. He will partner closely with the worldwide sales and services organization while harnessing the passion for customers across the entire company to further infuse Lithium's core value of "taking customer success personally."

Logvinov - who previously served as Lithium's CIO - also continues to lead the company's Support and Business Systems, IT and Customer Operations groups as they continue to automate customer success.

"As Lithium continues to grow, our customers demand relentless focus on solving the cross-functional customer experience challenges they face with all technology providers," said Lithium President and Chief Executive Officer Rob Tarkoff (News - Alert). "Misha is a vigorous supporter and staunch advocate of our customers, and as a CIO he is an expert in streamlining internal systems and improving the overall customer success experience. I'm confident his leadership will help drive the success of our customers inside their own organizations, as well as within our own company."

Logvino continues to report directly to Tarkoff.

About Lithium Technologies (News - Alert)

Lithium helps companies unlock the passion of their customers. Lithium software powers amazing Social Customer Experiences for more than 400 iconic brands including AT&T, BT, Best Buy, Indosat, Sephora, Skype and Telstra. Lithium helps companies grow brand advocacy, drive sales, reduce costs and accelerate innovation to create a brand nation that redefines the customer experience. For more information, visit http://www.lithium.com, or connect with us on Twitter, Facebook and our own brand nation - the Lithosphere. Lithium is privately held with corporate headquarters in Emeryville, Calif. and offices in Europe, Asia and Australia.

The Lithium® logo is a registered Service Mark of Lithium Technologies. All trademarks and product names are the property of their respective owners.

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