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Online ad growth slows for second year in a row
Feb 24, 2013 (The Australian Financial Review - ABIX via COMTEX) --
Mobile advertising expenditure rose 55% to $A33.8m in the three months to 31 December 2013, according to the Interactive Advertising Bureau. Total advertising expenditure grew by 18% in calendar 2012, against 21% and 25% respectively in 2011 and 2010. Classified spending fell by around one per cent to $A172m in the December quarter, which contributed to a two per cent drop in Seek's first-half revenue.
Publication Date: 25 February 2013
INTERACTIVE ADVERTISING BUREAU AUSTRALIA
SEEK LIMITED - ASX SEK
REA GROUP LIMITED - ASX REA
CARSALES.COM LIMITED - ASX CRZ
PRICEWATERHOUSECOOPERS AUSTRALIA (INTERNATIONAL) PTY LTD
GOOGLE AUSTRALIA PTY LTD
FACEBOOK AUSTRALIA PTY LTD
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