[February 25, 2013]

Prudential Financial, Inc. to Participate in Citi's 2013 U.S. Financial Services Conference; Live Webcast Available

Prudential Financial, Inc. (NYSE:PRU) will participate in Citi's 2013 U.S. Financial Services Conference in Boston on Wednesday, March 6, 2013. On that day at approximately 9:50 a.m. (ET) Mark Grier, Prudential Financial, Inc.'s Vice Chairman, will discuss the company's businesses and strategies.

Interested parties may listen to the presentation through a live webcast, and view the presentation slides, through Prudential Financial's Investor Relations website at www.investor.prudential.com. Please log on at least 15 minutes early, to register and download and install any necessary software.

The presentation will remain available on the Investor Relations Web site for replay from approximately 11:50 a.m. on March 6 through March 20.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $1.060 trillion of assets under management as of December 31, 2012, has operations in the United States, Asia, Europe and Latin America. Prudential's diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds and investment management. In the U.S., Prudential's iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit http://www.news.prudential.com/.

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