Spain : ERICSSON demonstrates trio of new IP-based streaming technologies at MWC [TendersInfo (India)]
(TendersInfo (India) Via Acquire Media NewsEdge) At this year's Mobile World Congress held in Barcelona, Spain, Ericsson demonstrated a trio of new IP-based streaming technologies, that enable operators to release broadcast video delivery over mobile networks.
The technologies, dubbed as Evolved Multimedia Broadcast Multicast Service (eMBMS), HEVC and MPEG DASHG help to streamline the delivery of content in the most cost-efficient and effective manner.
Verizon Wireless is expected to launch LTE Broadcast for entertainment and sporting events in the U.S. in early next year.
Mobile network operator Telstra in Australia will also conduct tests on its live network later this year.
Both Verizon and Ericsson have voiced their thought that mobile users will forgo the ease of being able to control playback for the enhanced network efficiency made possible by the new video technology.
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