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| [March 05, 2013] |
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Comcast's Internet Essentials Program Connects More Than 150,000 Low-Income Families - or 600,000 Americans - to the Internet
DENVER --(Business Wire)--
Comcast (News - Alert) Executive Vice President David L. Cohen today announced details
about the 2nd Annual Internet Essentials Progress Report,
which features key milestones for the program as well as a number of
program enhancements and a new award designed to honor top-performing
school districts. Internet Essentials is the nation's largest, most
comprehensive broadband adoption initiative designed to help close the
digital divide.
"In just 16 months, Internet Essentials has helped put a real dent in
the digital divide and connected more than 150,000 low-income families,
or 600,000 Americans, to the power of the Internet, most for the first
time in their lives," said Cohen. "To put that in perspective, that's
approximately the entire population of Washington, D.C. or Boston.
Internet Essentials is not just about broadband adoption, however. It's
also about what the Internet can do for families, from finding a job to
completing homework to accessing vital healthcare resources. While we're
pleased with our progress to date, we have more work to do to bring more
families into the digital age."
In the Denver metro, more than 6,100 families are now online because of
Internet Essentials, and in Colorado, more than 8,300 families are
connected. "During our third year of Internet Essentials in Colorado, we
look forward to making affordable Internet available to even more
students and their families," said Rich Jennings, regional senior vice
president of Comcast in Colorado. "Every day, we are seeing the Internet
make a real difference in the lives of students and families in
Colorado, who are now able to go online at home and access the wealth of
information the Internet has to offer."
Additional key program milestones and facts through the end of 2012
include:
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Printed and shipped more than 25 million pieces of collateral material
for free.
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Fielded more than one million phone calls in our dedicated Internet
Essentials call center.
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Distributed more than 15,000 computers at less than $150 each.
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Trained 10,000 people in-person about digital literacy and how to use
the Internet.
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Received more than 800,000 visitors to the Internet Essentials and
Internet Basico websites.
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Partnered with almost 7,000 community-based organizations; government
agencies and federal, state and local elected officials.
New in 2013:
Included in Comcast's 2nd Annual Internet Essentials Progress
Report are highlights of the ompany's successes and achievements in the
past year as well as lessons learned and new enhancements, which include:
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Expanding eligibility criteria to
include parochial, private and homeschool students. This brings the
estimated total number of eligible families to nearly 2.6 million.
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Creating a convenient online application
request form available through
InternetEssentials.com to improve and accelerate the application
process. The online form makes it easier and faster than ever before
to register. This spring, families will be able to use computers at
community centers, local libraries or from a friend to request an
application online.
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Introducing Opportunity Cards that
enable non-profit organizations and others to pre-purchase Internet
Essentials service in advance, for up to one year, for low-income
families. This provides yet another way to accelerate enrollment by
empowering community-based partners, businesses and foundations to
help connect families to the Internet.
-
Expanding low-cost computer options
by offering customers the ability to purchase an Internet-ready
desktop or laptop for less than $150, in addition to the
netbooks that Comcast already offers. This partnership with Arrow
(formerly Redemtech) was announced in the fall of 2012 and will be
piloted in Philadelphia and Chicago before rolling out to other
markets.
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Honoring the top 15 performing school
districts with the Internet Essentials Gold Medal School
District of Excellence Award to recognize the success of school
districts nationwide and acknowledge their important role in helping
to close the digital divide. In conjunction with the celebration of
Comcast's 50th anniversary later this year, each recognized
district will be given 50 laptops for families or schools. Winners
will be announced in the fall of 2013.
About Internet Essentials:
Internet
Essentials from Comcast is the nation's largest and most
comprehensive broadband adoption program. It provides low-cost broadband
service for $9.95 a month plus tax; the option to purchase an
Internet-ready computer for under $150; and multiple options to access
free digital literacy training in print, online, and in-person. Eligible
families must have at least one child eligible to participate in the
National School Lunch Program, including public, parochial, private, and
homeschool students. We estimate a total of approximately 2.6 million
eligible families live in our service area and therefore could apply for
Internet Essentials.
Comcast will sign up eligible families in the program through the end of
the 2013-2014 school year. These households will remain eligible as long
as one child eligible for a free or reduced lunch remains living in the
household.
For general information about Internet Essentials, visit www.internetessentials.com
for English, and visit www.internetbasico.com
for Spanish. Educators or third-parties interested in helping to spread
the word can find more information at www.internetessentials.com/partner.
Parents looking to enroll in the program can call 1-855-846-8376 or, for
Spanish, 1-855-765-6995.
About Comcast Cable:
Comcast Cable is the nation's largest video, high-speed Internet and
phone provider to residential customers under the XFINITY brand and also
provides these services to businesses. Comcast has invested in
technology to build an advanced network that delivers among the fastest
broadband speeds, and brings customers personalized video,
communications and home management offerings. Comcast Corporation
(Nasdaq: CMCSA, CMCSK) is a global media and technology company. Visit www.comcastcorporation.com
for more information.

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