Berkeley PR Hires Holly Stevens as Content Director to Strengthen Storytelling Offering

(M2 PressWIRE Via Acquire Media NewsEdge) Berkeley PR has hired former Gartner PR manager Holly Stevens as content director. Ms Stevens joins the Theale-based consultancy with more than 18 years' PR experience, including five in-house at technology research and advisory company Gartner and a further five years at a technology PR agency. She will also lead the company's analyst-relations programme and reports to head of content Tilly Travers.

"The newly created content-director role forms part of Berkeley PR's expanding content-creation team, which spearheads our approach to storytelling in the digital age," said Paul Stallard, director of Berkeley PR. "I have tracked Ms Stevens' career almost from the beginning and her knowledge across the breadth of the IT industry, her respect among the analyst community and her solid writing skills made her the first choice for content director." The senior hiring follows the recruitment of six NCTJ-accredited communications journalists to Berkeley PR's content-creation team in 2012. Ms Stevens will also take a central role in training Berkeley PR's copywriters.

"Berkeley PR's dedication to quality writing and storytelling matches what I have evangelised throughout my career," said Ms Stevens. "Berkeley has a clear understanding of not only where the conversation is but in generating conversations that engage its clients' key influencers." About Berkeley PR Berkeley PR is a passionate believer in the ancient art of storytelling - in the digital age. The agency helps digital, technology and consumer companies get the recognition they deserve, both online and offline. With offices in London and Reading and an international capability spanning Europe, North America and Asia-Pac, Berkeley PR creates highly newsworthy ideas that grab attention and drive action. The consultancy's approach to measurement and ethos of challenging conventional thinking has made Berkeley PR an indispensable partner for its mix of partners that include world famous, niche and specialist brands. Notable technology clients include Kaspersky Lab, Iron Mountain, NETGEAR and Tradedoubler. The business today employs a talented team of 42.

About Gartner Gartner, Inc. (NYSE: IT) is the world's leading information technology research and advisory company. Gartner delivers the technology-related insight necessary for its clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, Gartner is the valuable partner to clients in 12,000 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, Gartner works with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A., and has 5,000 associates, including 1,280 research analysts and consultants, and clients in 85 countries. For more information, www.gartner.com.

For further information please contact: Liam Sherry/ Liam Britnell/Hannah Cowley Berkeley Public Relations Tel: 0118 909 0909 Email: BPRPRteam@berkeleypr.co.uk ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.com on the world wide web. Inquiries to info@m2.com)).

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