|[March 08, 2013]
Mary Kay Hosts Global Makeover Day for 50th Anniversary Celebration
DALLAS --(Business Wire)--
Mary Kay, one of the world's largest beauty and direct selling
companies, celebrates 50 years of enriching women's lives by hosting
makeovers for women all around the world.
Mary Kay joins with its independent sales force members, beauty
enthusiasts, brand lovers and supporters in more than 20 countries for
the first-ever Mary Kay® Global Makeover Day, a simultaneous event
uniting all of Mary Kay in setting a world record for the most number of
makeovers in 24 hours. With the help of the Mary Kay® Global Makeup
Artist Team, makeover day participants will learn how to apply one of
Mary Kay's new signature makeup looks.
The global celebration, held on International Women's Day, honors the
company's heritage of providing opportunities to women around the world
and kicks off the company's 50th anniversary celebration
which culminates on Sept. 13, 2013. Mary Kay Ash founded "Beauty by Mary
Kay" in Dallas 50 years ago with $5,000 and a dream of enriching women's
Makeover events are planned throughout the world from Malaysia to
Mexico, Armenia to Argentina and Korea to Kazakhstan. Three events are
being held in the United States in New Yor's Times Square, The Grove in
Los Angeles and The Mary Kay Building in Dallas with live streaming
available at www.marykaymakeoverday.com.
"For 50 years, Mary Kay has offered irresistible products and a
rewarding opportunity while making a positive impact on the community,"
said Sheryl Adkins-Green, Mary Kay Inc.'s chief marketing officer. "The
global makeover celebration highlights these three core principles of
our company. To see women all across the world come together on
International Women's Day to celebrate Mary Kay shows that our
commitment to enriching women's lives has truly changed the world."
The Mary Kay® Global Makeover Day launches this year's Mary Kay® Global
Makeover Contest. Participants in the United States have the chance to
win one of 50 $5,000 grants to a charity of their choice that supports
women and children and one $5,000 international vacation to the
destination of their choice. To enter, participants must receive a
personalized makeover from their Independent Beauty Consultant and
submit their "before and after" picture with an entry form at www.mkmakeovercontest.com
between March 8 and May 10, 2013.
About Mary Kay
Irresistible products. Positive community impact. Rewarding opportunity.
For 50 years, Mary Kay has offered it all. With 2.5 million Mary Kay
Independent Beauty Consultants and $3 billion in global annual wholesale
sales, Mary Kay is a top beauty brand and direct seller in more than 35
markets around the world. To learn more or to locate a Mary Kay
Independent Beauty Consultant in your area, please visit www.marykay.com.
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