Sportsnet Rolls Out Re-Designed Website [Travel & Leisure Close - Up]
(Travel & Leisure Close - Up Via Acquire Media NewsEdge) Sportsnet announced a re-designed website.
According to a release, now available, the new sportsnet.ca uses technology married with the country's best sports content to deliver functionality and user experience across smartphones, tablets, laptops and desktops.
Sportsnet.ca said it is designed from a fan's point-of-view so that content is visually consistent regardless of the platform. The site includes a rebuilt Content Management System (CMS) engine to deliver headlines and navigation proven through consumer research. Over the coming weeks, sportsnet.ca will also introduce MySN - a personalization feature that allows fans to follow individual players and teams, and customize their headline news based on their preferences.
"It's the ultimate digital sports media experience for the passionate Canadian fan," said Pary Bell, Vice President and General Manager, Rogers Digital Media. "It doesn't matter if they're looking for ease and speed in finding the latest scores or statistics, or if they want a deep dive into the best sports analysis in the country. Fans are more empowered than ever to experience sports on their own terms at sportsnet.ca, on the device of their choice. This exciting new launch is yet another milestone in solidifying Sportsnet's multiplatform leadership and commitment to digital offerings."
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