RetailMeNot Acquires Actiepagina
Mar 18, 2013 (Close-Up Media via COMTEX) --
RetailMeNot, Inc., a marketplace for online coupons and deals, announced that it has acquired actiepagina.nl, a publisher of online coupons in the Netherlands.
In a release dated March 13, the Company said that terms of the deal will not be disclosed.
Maurice Buijs, who founded of Actiepagina in 2005, will continue to serve as general manager of RetailMeNot, Inc.'s Dutch operations. The transaction includes transitioning all existing full-time staff to RetailMeNot, Inc. employees, bringing RetailMeNot, Inc.'s total global headcount to approximately 330 employees.
"In addition to our two websites in North America, the acquisition of Actiepagina.nl puts us in our fourth country in Europe," said Cotter Cunningham, Founder and CEO, RetailMeNot, Inc. "I look forward to working with Maurice and our new team in the Netherlands so we can show more Dutch consumers how easy it is to save money while shopping online, and help our merchant partners grow their business."
"Our new relationship with RetailMeNot, Inc. will benefit both consumers and merchants alike as we invest in the Dutch market to improve the quality of Actiepagina's user experience and increase the quantity of great offers that will help drive sales for online merchants in the Netherlands," said Maurice Buijs, general manager of RetailMeNot, Inc.'s Dutch operations. "Our mission will remain the same Actiepagina.nl will continue to make it easier for Dutch shoppers to save money when they shop online. And our new relationship with RetailMeNot, Inc. will provide Actiepagina.nl the resources to help consumers increase savings."
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