|
| [March 21, 2013] |
 |
Tigo in Colombia Launches Access to Facebook® for All Its Subscribers Using Gemalto's Facebook for SIM Mobile Application
AMSTERDAM --(Business Wire)--
Regulatory News:
Gemalto (News - Alert) (Euronext NL0000400653 GTO), the world leader in digital
security, announces that Tigo is the first mobile network operator in
Colombia to offer mobile access to Facebook (News - Alert)®, regardless of
the type of mobile handset, using its innovative Facebook for SIM
solution.
Gemalto´s embedded software application provides interactive, 24/7
access to Facebook from any type of handset, offering a cost-effective
alternative for Tigo´s 6.3 million subscribers. Tigo´s users and
potential customers will be able to enjoy the service, even without a
data plan.
This innovative SIM with Gemalto´s software application provides Tigo
customers with an effortless and intuitive use of core Facebook features
such as wall posts and messages, friend requests, status updates and
more. To get started, users simply power on their devices and receive a
pop up message informing them about the service. With a simple click,
they are prompted to sign on to an existing Facebook account directly
from their SIM menu.
"Tigo continues to be at the forefront of innovation offering
compelling products; in this case, a service that provides users with
access to Facebook, regardless of their plan or type of handset. We know
that this application is extremely popular among Tigo subscribers in
Colombia, where almost 40% of the population uses this social media to
stay connected to family and friends1,"said
José Galán, Tigo´s Entertainment Manager. "Our goal is to bring
advanced services to all users, including prepaid customers who lack a
data plan. Today, this is possible thanks to Gemalto´s Facebook for SIM."
"With the introduction of mobile number portability in Colombia, it
has become more important than ever to provide value-added services that
keep subscribers committed to their cellular providers," dded
Rodrigo Serna, Senior Vice President of Telecommunications for Gemalto
Latin America. "The application improves customer satisfaction
providing access to Facebook from even the most basic phones, while it
increases customer loyalty to the operator by linking the service to
their SIM card, a truly win-win solution."
About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the world leader in digital
security with 2012 annual revenues of €2.2 billion and more than 10,000
employees operating out of 83 offices and 13 Research & Development
centers, located in 43 countries.
We are at the heart of the rapidly evolving digital society. Billions of
people worldwide increasingly want the freedom to communicate, travel,
shop, bank, entertain and work - anytime, everywhere - in ways that are
enjoyable and safe. Gemalto delivers on their expanding needs for
personal mobile services, payment security, authenticated cloud access,
identity and privacy protection, eHealthcare and eGovernment efficiency,
convenient ticketing and dependable machine-to-machine (M2M)
applications. Gemalto develops secure embedded software and secure
products which we design and personalize. Our platforms and services
manage these secure products, the confidential data they contain and the
trusted end-user services they enable. Our innovations enable our
clients to offer trusted and convenient digital services to billions of
individuals.
Gemalto thrives with the growing number of people using its solutions to
interact with the digital and wireless world. For more information visit www.gemalto.com,
www.justaskgemalto.com,
blog.gemalto.com,
or follow @gemalto
on Twitter (News - Alert)
About Tigo
Tigo has been present in Colombia since 2006 and is committed to keep
people and companies connected to today´s world, offering reliable and
innovative telecommunication services with justice and transparence.
More than 5 million Colombians use Tigo´s services, up to date. Tigo is
the brand operated by Colombia Móvil S.A. ESP., a private company
established in Colombia which belongs, by majority, to Millicom (News - Alert)
International Cellular S.A., whose headquarters are located in
Luxembourg, and operates in 13 Latin American and African countries,
serving more than 30 million customers. More information at: www.tigo.co
Statements presented in the hereby press release are merely based on
expectations, plans, strategies, projection goals, future revenues,
incomes, earnings or any other information from the company whose
results could vary and differ in the future from those previously
presented in this release.

[ Back To Technology News's Homepage ]
|