ezeep Expands from Mobile Printing into Cloud Printing Market
Aug 22, 2013 (Close-Up Media via COMTEX) --
ezeep, a Berlin-based tech startup that built its reputation as a European standard bearer of mobile printing, announced a broad expansion: Cloud-Managed Printing.
According to a release, it's ezeep's answer to the managed print services industry, which the IDC predicts to reach a $40.5 billion market by 2015.
Company CEO Sascha Kellert says, "Mobile printing is growing by roughly 55 percent CAGR to more than $1 billion by 2015, with office workers' bring-your-own-device trend providing continuous access and mobility. We built our name as a mobile-printing provider, with service in 12 countries, but it's abundantly clear our team has greater disruptive potential."
"Based on consumer research," Kellert says, "Small-to-medium enterprise spends an average of 1 percent-6 percent of revenue maintaining a printer network. Base-level systems functions--what Skype, Salesforce, HubSpot and now ezeep provide--shouldn't eat into companies' bottom lines. ezeep Cloud-Managed Printing tackles one of the largest, most needless IT pains and cost centers, while effectively modernizing what's been an innovation-free zone since the 1980s. What Google Cloud Print is trying to create, we're actually achieving."
Former Skype Chief Operating Officer, Mangrove Capital Partner and ezeep Board Member Michael Jackson says, "Developing functioning printer networks poses a huge task for a company, yet it's not even a blip for a cloud platform. Running around installing printer drivers or fielding calls from angry colleagues is far from the best use of scarce IT staff. This low-skill function largely disappears with ezeep. It's a bad joke that employees have to play the lottery every time they hit 'print' and walk to the printer."
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