Realtor.com Showcases New Home Communities
Aug 22, 2013 (Close-Up Media via COMTEX) --
Realtor.com, operated by Move, Inc. announced the release of a deeper consumer experience, which now includes new home plans and communities on the realtor.com website and mobile web offerings, using content sourced from Move, Inc.'s joint venture partner Builders Digital Experience (BDX).
According to a release, realtor.com users can now view over 44,000 new home plans from thousands of new home communities sourced from BDX as part of realtor.com's website search results. They can also conduct specific searches for new homes in the recently launched "New Homes & Communities" section of realtor.com. New home plans are included alongside resale listings on the main search results page, as well as the area map display.
The addition of new homes communities and plans is the first enhancement to launch after the historic July 24 National Association of REALTORS board of directors meeting, where the board recommended that the REALTORS Information Network (RIN) modify its agreement for the operation of realtor.com with Real Select a Move, Inc. subsidiary.
"Consumers have always depended on realtor.com for the best listing accuracy, and we are very proud to roll out new features that will increase the breadth and depth of realtor.com's listing content. By providing consumers with all their real estate options in one place new homes, resale homes and rentals realtor.com is able to garner the attention of new consumers, as well as enhance its reputation as the online and mobile destination for all things real estate," said Errol Samuelson, chief strategy officer at Move, Inc. "REALTORS have always been, and will always be, a crucial component of the home buying and selling process. As we deepen our consumer experience, we're also establishing key opportunities to better educate consumers and highlight the importance of working with a REALTOR."
"This is a pivotal moment for the building industry for the builders that list all of their communities with BDX and especially for buyers who are pursuing their dream of home ownership," said Tim Costello, chief executive officer, BDX. "We know that 20 percent of home buyers go into a home search with a preference for a new home, and now realtor.com is providing home buyers with a complete and accurate picture of available home options in their area."
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