Digital-to-go: mobile devices slowly converting Kiwis
Sep 22, 2013 (Market Research Update - ABIX via COMTEX) --
The latest Roy Morgan Digital Universe report shows that just 57 per cent of New Zealanders now own at least one desktop computer, compared with 71.5 per cent in April 2009. The report, which is based on a Roy Morgan Single Source survey, also shows that 59.7 per cent of New Zealanders own a notebook or laptop computer, compared with 42.3 per cent in April 2009. Meanwhile, 67.8 per cent Australians now own at least one notebook or laptop computer.
Publication Date: 20 September 2013
ROY MORGAN RESEARCH PTY LTD
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