|[October 15, 2013]
CLEVELAND --(Business Wire)--
Second Generation LLC, the Embrescia Family investment firm, is pleased
to announce completion with ICANN of the registry agreement to launch
the new .CAREER domain name extension onto the Internet. With
this milestone, .CAREER will soon sit alongside familiar
extensions including .COM, .EDU, .ORG and .JOBS.
This will allow people and businesses from around the world to register
names ending in the new .CAREER extension. Web sites with a name
in .CAREER, known as a URL such as www.Chicago.career
serve as a powerful tool for web site owners to signal to their audience
the type of content they can expect to find.
"<>.COM has evolved to become all things to all people," states Tom
Embrescia, Chairman of Second Generation, "not too different than how
radio and television spectrum has grown up, the natural evolution of the
Internet is for web site operators to narrowcast content to a targeted
audience. New extensions like .CAREER will be a big part of this
in the years ahead."
Businesses and staffing agencies around the world will find .CAREER
a natural extension for outward communications and marketing of their
products and services, such as www.salary.career
and www.NewYorkjobs.career. Individuals
will be able to register their own name in .CAREER such as www.bobsmith.career
for self-promotion to recruiters.
Matt Embrescia, President of Dot Career, LLC, said, "New businesses,
staffing agencies, and individuals seeking employment enter the market
every day and .CAREER gives them a great, new naming tool to
stake their identity on the Internet and be creative."
Second Generation is also the parent company of .JOBS and this
will give Second Generation a strong combination of names to offer
companies & individuals worldwide to build out intuitive sites for HR,
recruiting, job boards, and personal use.
It is expected .CAREER will launch on the Internet during the
first quarter of 2014. For additional information, or to learn how to
acquire names in .CAREER, email Ray Fassett, Executive VP at email@example.com
or call Ray directly @ 216 426 1500 x 127.
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