Premiere to distribute Jones NY brand into SE Asia and Mainland China
(GlobeNewswire Via Acquire Media NewsEdge) Totowa, NJ, Oct. 25, 2013 (GLOBE NEWSWIRE) -- Premiere Opportunities Group, Inc www.premiereopportunities.com
is pleased to announce that it has become the prime reseller of
Jones NY apparel into South Korea and Mainland China.
With this arrangement we now have arguably one of the strongest
brand names in women's apparel as part of our weaponry in
establishing a solid foothold in bringing "Made in the USA" to the
middle class and affluent demographic in Southeast Asia quoted
Chris H. Giordano, Premiere's President and Chairman.
The Jones NY label is synonymous with leading edge fashion which
is emphasized by high quality at a
good price. The opportunity to have this as part of our
portfolio of brands to be marketed into both Lotte Department
and Hyundai Department Stores http://www.ehyundai.com/newPortal/eng/index.jsp
is a watershed event for us given that these are the two leading
department store chains in all of Southeast Asia and China.
We are extremely pleased with the relationship that is
developing between Premiere and the two giants of distribution in a
market that consists of well over 500,000,000 middle class and
The opportunity to market our "Western Brand" strategy is
significant and we expect to take full advantage of relationships
thru our key people whom are from the region and have had long
standing business relationships there for years.
Our initial orders are for approximately $750,000 for the first
few months of the supply relationship with both Lotte and Hyundai
stores. We are hopeful and encouraged to date that the quantity of
their stores which carry our lines such as Cabe Studio, Jane Elissa
and now Jones NY will increase from under 20 stores to over 100 by
this time next year.
The plans to have a solid footprint in SE Asia and Mainland
China are going to be marked by low risk joint ventures with high
quality US based designers that have passed the "smell test" of the
buyers for both Lotte and Hyundai. Once the buyers have qualified
their substantial interest in putting the brand in their stores we
then proceed with the joint venture and prepare the necessary
financing to purchase the material and or inventory necessary to
fill the initial demand in the stores. We will continue down this
path and before 2013 expect to have a full upscale denim line which
has been requested by both Lotte and Hyundai Department Stores.
We look forward to the future with great anticipation in
conjunction with our joint ventures and Mainland China and SE Asian
distribution model. We fell very encouraged by our success to date
and will be dedicating our financial and human resources to
continue fostering the expansion of our business there.
Chris H Giordano
Source: Premiere Opportunities Group, Inc.
2013 GlobeNewswire, Inc.
[ Back To Technology News's Homepage ]