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NetQin (NQ.NYSE) releases platformization strategy
[October 28, 2013]

NetQin (NQ.NYSE) releases platformization strategy


BEIJING, Oct 28, 2013 (Xinhua via COMTEX) -- China's antivirus maker NetQin Mobile Inc. (NQ.NYSE) released its platformization strategy at its 8-year-anniversary, the Xinhua-run Economic Information Daily reported on Tuesday.

According to the strategy, NetQin will open its newly-released mobile advertising and searching platform NQ Live to the third-party developers. The platform, based on NetQin's mobile safety products, integrates other applications provided by the company, such as mobile games, live wallpapers, music searching and image searching.



NetQin said it will use the opening mobile safety business as a core to integrate its platform for mobile game developing, platform for enterprise mobile services and platform for advertising and searching. That will transform NetQin from a mobile Internet safety company into a mobile Internet platform company.

Several hours before NetQin released its platformization strategy, the short seller Muddy Waters alleged that NetQin only occupied about 1.5 percent share on China's market but not about 55 percent as it announced, and the company's paid user basis was no more than 250,000, far less than the 6 million as NetQin claimed. The statement caused the stock price of NetQin fell 47.16 percent on the same day.


But NetQin's CEO Lin Yu said later that the company was running well and only disclosed truthful and accurate information in the financial report. He said the company's financial report had no false records, misrepresentations or major omissions, as Muddy Waters alleged. (Edited by Li Xiaoyu, [email protected])

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