|[November 01, 2013]
Sionic Mobile Debuts ION 3.0 Loyalty and Rewards Apps
ATLANTA --(Business Wire)--
Mobile, an mCommerce company providing mobile gifting, payments and
rewards, today launched its ION Loyalty® and ION Rewards®
apps for merchants and consumers respectively. The cloud-based ION
platform utilizes mobile devices to connect merchants with nearby,
ION Loyalty saves merchants up to 75 percent or more in credit card fees
based on transaction amounts, helps increase traffic and high-margin
sales, and rewards customers for their repeat business. ION Rewards
gives consumers 3 percent free fuel, rewards them up to 2 percent
instantly at every mobile checkout and gives bonus IONs for buying
promoted items, gifting to others and connecting with friends. The free
ION apps support iOS and most Android (News - Alert) devices.
"The ION Loyalty platform is an incredible innovation for merchants,"
said Ronald Herman, Sionic Mobile's CEO. "We've coupled a dynamic point
of sale marketing tool with geolocation and two-tap mobile payment
acceptance. The solution allows merchants to directly market to
customers, drive sales of specific products, seamlessly accept mobile
payments and cut credit card fees by 75 percent."
Merchants use ION Loyalty to post promotions, accept digital cash
payments and thank good customers instantly at checkout.
Payments are directly deposited into a merchant's business checking
account nightly. Regardless of how customers pay with their phone --
eCheck, IONs, Dwolla® or credit card-merchants always
There is no upfront or monthly fee and for merchants with an iPad or
Android tablet, there is no equipment to purchase.
"Our consumer-facing app, ION Rewards, has been completely reimagined
for optimum customer experience and incentive to use," said Bob
Burroughs, EVP Product Marketing at Sionic Mobile. "IONs spend like
cash, so we literally pay consumers to pay with their phones. We're able
to offer consumer incentives like free fuel, portable or transferable
rewards, instant gifting and payment options when they download and use
the free app."
Smartphone consumers use the free ION Rewards app to get 3% free fuel
and earn IONs at every checkout, when gifting to others and when
connecting with friends.
Spend IONs like cash at any ION fuel store, shop, restaurant or big
retailer; there are no restrictions and IONs never expire.
"One of the biggest winners in the 3.0 paradigm is financial
institutions," said Herman. "Community banks and credit unions have a
real opportunity to partner with local merchants through ION, or they
can embed it in their current mobile offering. Revenue from Interchange
and debit fees continues to decline. We share revenue earned from ION
transactions with our financial institution partners as a way to promote
the app and replace lost revenue."
Sionic Mobile will debut pilot offerings with multiple financial
institutions in late 2013.
About Sionic Mobile
Atlanta-based Sionic Mobile is an mCommerce company utilizing mobile devices
and the cloud to connect merchants with nearby, ready-to-spend
consumers. The company is the maker and provider of ION -- the first,
fully digital mobile marketing, gifting, payment and loyalty rewards app
for phones and tablets. ION Loyalty® for merchants cuts
credit card fees by up to 75% or more, helps increase traffic and
high-margin sales and instantly thanks good customers for their repeat
business. ION Rewards® gives consumers 3% free fuel and
rewards them up to 2% at checkout every time they pay with their phones
at any ION merchant. The free apps support iOS and most Android devices.
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