Posh villages back Globe Telecom bid for more cellsites
(ENP Newswire Via Acquire Media NewsEdge) ENP Newswire - 05 November 2013
Release date- 04112013 - Upscale villages are getting more supportive of Globe Telecom's bid to provide tailor-fit solutions that would significantly enhance connectivity in posh villages amid growing use of bandwidth-intensive devices.
Such solutions include the use of outdoor distributed antenna system (ODAS), which makes use of a specialized lamp posts built with radio signal transmission capability, as well as the use of cell sites disguised as palm trees.
'Globe Telecom has undertaken substantial amount of investments in modernizing its network and adopting technologies that would further enhance superior customer experience. Still, community support is vital in the implementation of any network technologies. We are grateful that our effort to improve cellular signal in posh villages is generating supportfrom the communities concerned,' said Emmanuel Estrada, Globe Head of Network Technologies Strategy.
Exclusive villages that have approved or shown openness in allowing the installation of cell sites within their communities include Dasmarinas, Urdaneta, Bel-Air, San Lorenzo, Forbes Park, among others, Estrada said.
In Dasmarinas Village in Makati, for instance, homeowners allowed the installation of ODAS in the upscale subdivision. The ODAS technology is a network of small cell sites, instead of typical macro cell sites with shared equipment connected through fiber optic links. The solution makes use of a specialized lamp posts with radio signal transmission capability deployed along sidewalks.
Globe Telecom, which is the first telecommunications company to make use of the ODAS technology in the country, is also seeking to install ODAS technology in Dasmarinas' neighboring village of Forbes Park.
The telecommunications company is also offering the use of cell sites disguised as palm trees to address aesthetic concerns over the use of towering cell sites. The use of such technology has been undertaken in Urdaneta Village, also in Makati.
Currently, Globe services are mostly delivered to subscribers in exclusive villages through cell sites located around the village perimeter. However, mobile phone signals coming from these cell sites aren't sufficient to meet cellular coverage requirement especially indoors in households situated farther from these facilities.
Also, growing consumer preference for smartphone use, which requires the need for faster internet speed and more efficient mobile data service, has sharply increased bandwidth requirement in these exclusive villages.
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