Developed by Geostellar with a supply chain supported by NRG Residential
Solar Solutions (NRG Energy Inc. NYSE: NRG), SolarCity (News - Alert) (NASDAQ: SCTY),
Admirals Bank, Roof Diagnostics Solar, Southern Energy Management and
other leading solar finance and installation companies, Solar Mojo taps
the inventory of the nation's largest solar equipment distributors, fits
the solar panels to individual rooftops, models the energy production,
environmental and economic benefits of solar energy, presents qualified
solar installers and compares financing options to best meet the needs
of the homeowner -- making it easier than ever for homeowners to go
solar and share solar.
Geostellar's solar energy marketplace is designed to be simple for
consumers. Users enter an address and the average cost of their monthly
electricity bills, then Geostellar's advanced "Big Data Geomatics"
Quantifies the ability of each home to generate solar energy and
benefit from its production by moving a virtual sun through the sky of
a 3D landscape over the course of year and computing the site-specific
solar energy value based on the home's solar energy signature, which
includes the unique energy production potential of the rooftop
shading, slope and orientation, the optimal size of the solar energy
system, utility rates, electricity usage patterns and the application
Determines carbon offset through a feedstock analysis of the energy
mix on the local conventional electric grid.
Compares the solar energy plans available in each market such as 1)
leased solar plans in which the solar panels are installed, owned,
monitored and maintained by the solar energy provider and the
homeowner pays a monthly fee, 2) lending plans where the bank pays for
the installation and the loan is paid off through government
incentives and electricity bill offset and 3) cash purchase plans for
homeowners who have capital to invest in the solar energy installation
and want to receive the direct benefit of national and local tax
credits, rebates and performance-based incentives.
Notifies Solar Guides - experienced and certified solar energy
professionals available through instant messaging, on the phone or by
email - who are dispatched to help homeowners select a plan, qualify
for financing and determine their eligibility for government
Geostellar presents a clear comparison of the benefits and costs of
solar leases, bank loans and cash purchases for each individual
homeowner, based on their specific homes and unique needs. Homeowners
can view the details of each solar energy plan, including up-front
costs, ongoing payments, incentives and savings on electricity bills, so
they can make informed decisions. Because every home has a different
solar energy signature as determined by the slope, shading and
orientation of each roof facet as well as economic and energy usage
factors, only Geostellar can present an instant, accurate comparison of
solar plans for individual homes.
"Admirals Bank is excited to work with Geostellar as they help
homeowners purchase solar across the nation," remarked Ed Steins, Vice
President, Director of National Sales - Renewable Energy Lending at
Admirals Bank. "Our lending program allows homeowners to maximize their
electricity savings, to capture the full value of renewable energy tax
credits and rebates, and to build equity in a home1. We are
pleased to work with the team at Geostellar to catalyze the adoption of
clean energy across the U.S."
Admirals Bank is a leading national provider of residential renewable
energy financing available in every state in the country. The bank has
created a line of innovative solar energy loans that are perfectly
suited to assist homeowners procure solar with Geostellar. The program
allows homeowners to borrow up to $40,000 for residential solar.2
Homeowners can also use any rebates, tax credits or incentive monies
they may receive to pay down the principal balance of their loan within
the first 24 months of the fund date. Homeowners that choose this option
may then re-amortize their loan at no cost to reduce their monthly
payments.3 The loan programs provided by Admirals Bank are
non-equity based,4 and homeowners may receive the funds in as
little as 12 days.
"Geostellar is a great way for us to reach a wider range of homeowners,"
said Kelcy Pegler Jr, Co-Founder of Roof Diagnostics Solar. "We really
care about our customer's experience while bringing solar to the masses;
Geostellar's platform has created a new path for solar education and
adoption. We are thrilled to be a part of changing the way we buy energy
One of the fastest growing solar contractors on the East Coast, Roof
Diagnostics Solar serves Connecticut, Massachusetts, New Jersey, New
York and Pennsylvania with high-performance, custom-designed solar
energy solutions. Roof Diagnostics Solar will offer homeowners leasing
plans from NRG Residential Solar Solutions, SunRun and Clean Power
Finance, as well as loans from Admirals Bank and EnerBankUSA through
For customers who choose ownership options, Geostellar rigorously
qualifies solar equipment manufacturers and installers for their ability
to service both material and workmanship warrantees. Each solar energy
plan clearly describes the liability insurance coverage, licensing and
experience of the solar installer, the specifications, efficiency and
performance guarantees of the equipment and the cash-flow associated
with all payments, incentives and savings on electricity costs on each
"For years the solar industry has struggled to reach the American
consumer," added Levine. "For the first time we are bringing genuine
price transparency to the residential solar energy market so that
homeowners can be confident they are getting the best possible deal on
solar energy, and the right plan for their home."
According to a recent report from the Center for American Progress,
since 2000, more than 1,460 megawatts of residential solar installations
are producing power in the United States, and these installations are
overwhelmingly occurring in middle-class neighborhoods that have median
incomes ranging from $40,000 to $90,000.
Geostellar provides the first simple, integrated affiliate program to
drive the adoption of solar energy across the country. Each registered
user is provided a referral code embedded in a link that can be shared
by email, text message or social media. Each time a friend or associate
referred through a link goes solar, the referring party receives a $500
Geostellar is America's first and largest online solar marketplace,
helping homeowners secure the best deal on solar energy by comparing and
tailoring a wide variety of installation and financing plans. Through
advanced simulations on an intuitive social platform, Geostellar lowers
the cost of solar, making it more competitive with conventional
electricity. The result is more accessible, affordable and plentiful
clean solar power for America. The company is the recipient of numerous
awards, including selection as an IHS (News - Alert) Energy Innovation Pioneer, the
Global Cleantech100, the Global Cleantech Cluster Association's Best of
Solar and the AlwaysOn GoingGreen Global 200.
About Admirals Bank
Admirals Bank is a federally-chartered financial institution
headquartered in Boston, MA with a Regional Banking Center in
Providence, RI, and a Renewable Energy Lending Business Development
Center in San Francisco, CA (News - Alert). Admirals Bank is an active acquirer of
commercial real estate loans in the secondary market and also remains a
leading national provider of the Title I Home Improvement Loan. Since
last year, Admirals Bank has focused its Title I lending efforts in the
residential solar and renewable energy industry, opening Admirals
Alternatives, the Renewable Energy Lending division of Admirals Bank in
April 2013. Admirals Bank also offers customers additional borrowing
options such as Residential Mortgages and Personal Loans. Admirals Bank
provides customers with classic banking options such as checking,
savings and money market accounts, which can be conveniently opened and
maintained online or via a mobile device. Admirals Bank also introduced
Bespoke Banking to the financial industry, which is individually
tailored, highly customized, relationship banking. Admirals Bank is an
Equal Housing Lender and Member FDIC.
About Roof Diagnostics, Inc.
Roof Diagnostics Solar is one of America's top solar companies with over
400 employees located in 5 different states. In 2013 INC Magazine named
Roof Diagnostics Solar as one of the fastest growing companies in the
country and Solar Power World Magazine named them the 37th largest solar
company in the world. Roof Diagnostics has also been named by Roofing
Contractor Magazine as the Roofing Contractor of the Year. Established
in 1994, Roof Diagnostics has been exceeding their customers'
expectations and working to keep their tremendous reputation.
1 Admirals Bank does not guarantee that a homeowner's monthly
loan payment will be less than the savings on his or her monthly energy
bill. Admirals Bank does not guarantee enhanced equity value in the home.
2 All loans require a completed application and are subject
to credit approval.
3 Must be a project that qualifies for federal and/or
government rebates or incentives.
4 Lien will be placed against the property. Lien will be in
first or second position.
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