|[December 03, 2013]
Indiegogo to Pledge $1 for Every $20 Raised on #GivingTuesday
SAN FRANCISCO --(Business Wire)--
As part of an effort to amplify giving this holiday season, Indiegogo,
the world's largest crowdfunding platform, introduces a #GivingTuesday
partner page and pledges to give $1 for every $20 raised by
#GivingTuesday campaigns between 12:00 a.m.-11:59 p.m. PST today - with
no limit. More than 180 campaigns have signed up to participate and more
are expected to launch today. In order to qualify as a #GivingTuesday
partner on Indiegogo, campaigns must address a pressing social issue
and/or drive positive change by benefitting a nonprofit organization,
social entrepreneur, community or individual in need.
The #GivingTuesday initiative on Indiegogo will help further empower
people worldwide to increase awareness for the causes they care about,
mobilize a broader base of supporters and raise funds for the projects
that drive global change.
"On Indiegogo you don't have to be a millionaire to make a difference,
you just have to be passionate about a cause and willing to work at
getting your message out," said Danae Ringelmann, Indiegogo co-founder
and chief customer officer. "As a company dedicated to empowering people
to fund what matters to them, we're thrilled to join the #GivingTuesday
movement to help drive action and contributions for the causes that
matter to the world."
From a line
of pocket squares benefitting the Prostate Cancer Foundation to a device
that helps breast cancer patients test the success of their chemotherapy
treatment to a program
raising money to teach girls creative electronics and how to code,
participating campaigns have already raised almost $700,000.
Additionally, there are several high-profile campaigns that have
confirmed they will launch on the day of #GivingTuesday.
Further encouraging campaigners to take part in the annual global day of
giving, Indiegogo's partner, First Giving, has pledged to give 1% of the
total non-profit funds raised by Indiegogo's #GivingTuesday campaigns
back to one #GivingTuesday campaign.
Indiegogo empowers people around the world to fund what matters to them.
As the largest global crowdfunding platform, campaigns have launched
from every country around the world with millions of dollars being
distributed every week due to contributions made by the Indiegogo
community. At its core, Indiegogo is the equal opportunity platform
dedicated to democratizing the way people raise funds for any project -
creative, entrepreneurial or cause-related. The company was launched in
2008 and is headquartered in San Francisco, with offices in Los Angeles
and New York. For more information, visit www.indiegogo.com and
follow us at www.twitter.com/indiegogo and www.facebook.com/indiegogo.
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