|[December 17, 2013]
Technology Industry Veteran Bruce Berger Joins TruTouch Technologies as President & CEO
BOSTON --(Business Wire)--
TruTouch Technologies, Inc., makers of the world's first and only
non-invasive, highly accurate, networked, biometric alcohol sensor,
today announced that Bruce Berger has joined the company as President
and Chief Executive Officer. Berger is a highly accomplished executive
with more than 20 years experience building computer networking
companies to positive exits for investors. He succeeds TruTouch CEO Dr.
Richard D. Gill, who remains with the company as a Director and Advisor.
Throughout his career, Berger has demonstrated leadership in bringing
early revenue stage companies through critical phases of development
from early commercialization to exit by acquisition.
He comes to TruTouch from venture-backed Marathon Technologies where he
was CEO. In that position he refocused business strategy and sales
efforts, developed key strategic partnerships, expanded the company
product line to capture a larger share of the market and increase
revenue, leading to an acquisition by Stratus Technologies.
Berger joined Marathon from his former role as CEO of Reva Systems (News - Alert), a
venture-backed developer of leading-edge RFID hardware and software
solutions. At Reva he successfully closed a Series C round, focused the
business on key vertical markets, developed key strategic partnerships,
and drove the company to be cash flow positive, leading to a valuable
exit in an acquisition by Odin Technologies.
Before Reva, as President and CEO of Verrillon Inc., a venture-backed
leading provider of specialty optical fiber for the geophysical,
military, defense and industrial markets, Berger established key OEM
relationships, grew annua sales from zero to $8M, and created a
valuable exit in an acquisition by AFL Telecommunications.
Berger leads the TruTouch executive team of Co-founder & CTO Trent
Ridder Ph.D., Co-Founder & VP Engineering Ben Ver Steeg, SVP Sales and
Strategic Partnerships Oscar Lazaro and CFO David Desrochers, together
suited to build a highly successful networked access control device
business for fixed and mobile applications.
"Simply by touch the TruTouch sensor accurately measures blood alcohol
and can simultaneously identify the person touching it," said Berger.
"In seconds it intercepts alcohol and determines fitness-for-work at the
point of entry to any safety-sensitive area without supervision. This
solves a critical safety and liability problem that has confounded
business and government employers forever. Multinational corporations
with global operations can rely on TruTouch to protect high value work
environments at every facility on the corporate network worldwide."
Outgoing CEO Dr. Richard Gill said, "I'm confident that the new
leadership team will be able to scale the business to fulfill the
technology's promise, to allow the world to achieve workplace safety by
reducing liability and ensuring fitness for work thereby intercepting
alcohol before it does harm."
COMPANY DESCRIPTION: TruTouch Technologies
TruTouch Technologies, Inc. develops, manufactures and sells patented
noninvasive alcohol detection and biometric testing systems. These novel
systems provide companies with the only truly effective deterrent system
available for unobtrusive verification of sobriety on a daily or routine
basis. Inspired by the potential to place its passive, durable systems
virtually anywhere, TruTouch's vision is to create a world where alcohol
consumption is routinely intercepted before it does harm.
The TruTouch 2500 workplace sobriety assurance device is a networked
instrument that detects alcohol concentration by directly measuring
alcohol levels through the skin using a safe infrared light and an
optical touch pad. The device also features biometric capability to
verify user identity and ensure the integrity of the testing process.
The TruTouch 2500 is targeted for commercialization in workplace as a
preliminary screening tool for fit-for-duty applications. TruTouch
systems can be seamlessly incorporated into workflow and reporting tools
allow management of networked and multisite installations. The resulting
reports generate integrated testing records that are not readily
available from other alcohol testing approaches. During the last four
years, TruTouch devices have completed more than 750,000 tests for
customers. Published peer-reviewed clinical studies show a 96%
correlation to forensic grade blood test results which are also as
accurate as conventional, evidentiary grade systems such as
For more information please visit www.trutouchtechnologies.com.
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