Entrepreneurs urged to serve their societies first [Jordan Times, Amman]
(Jordan Times, The Via Acquire Media NewsEdge) Dec. 19--AMMAN -- Local start-ups in different fields need training on how to market their ventures and go global, experts and entrepreneurs said on Wednesday.
Entrepreneurs should come up with community-oriented ventures that meet society's needs and fill missing gaps in certain sectors, which is a crucial recipe for making their businesses grow, they said at a Demo Day held by Global Innovation through Science and Technology (GIST) in cooperation with Oasis500.
"Start-ups and entrepreneurs in the region need to focus on local needs. This is the trend that we are seeing in the region that leads to success," Faysal Sohail, venture capitalist at CMEA Capital, said at the event.
However, Sohail stressed that it is a difficult mission for start-ups to operate at an international level.
"Start-ups need more training and mentorship on how to go global."
Nermin Sa'd, co-founder of Handasiyat.net, called for more training for entrepreneurs on business planning.
"I believe courses on how to start a business should be taught at universities regardless of the major, because as an entrepreneur, the thing I lacked the most was training on how to develop a business and market it properly," S'ad said at the event, where 15 entrepreneurs reviewed their ICT start-ups.
Participants noted that Jordan is home to talented entrepreneurs in different sectors, stressing that more coaching will help them succeed.
"Creating a complete ecosystem to support entrepreneurs is crucial," said Chuck Eesley, assistant professor at Stanford University.
"Even universities and academia need to focus on teaching entrepreneurship," Eesley added.
In her address at the event, Stephanie Williams, deputy chief of mission at the US embassy in Amman, stressed the importance of the GIST initiative in supporting entrepreneurs and helping their businesses grow across the world.
The initiative is led by the US Civilian Research and Development Foundation, and the US Department of State.
Since 2011, GIST has trained some 3,500 entrepreneurs from Asia, Africa and the Middle East, Williams said.
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