Magazine & Periodical Publishing in the US - 2013 Report: Renewed Spending and Digital Expansion will Mitigate Revenue Declines
(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/4slv44/magazine_and) has announced the addition of the "Magazine & Periodical Publishing in the US" report to their offering.
To retain an increasingly digitized readership and enable more focused advertising services, the industry is slowly shifting away from print publishing to digital. The improving economy will support slightly increased corporate spending on marketing, driven by an uptick in sales as customers' pocketbooks recover. Yet, escalating competition from new media, decreasing subscriber numbers and less business from advertising will continue to cut into industry revenue.
This industry produces and distributes magazines and periodicals in print and online. However, publishers that exclusively sell online magazines or periodicals are excluded from this industry.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Advance Publications, Inc.
Time Warner Inc.
Key Topics Covered:
ABOUT THIS INDUSTRY
INDUSTRY AT A GLANCE
Key External Drivers
Industry Life Cycle
PRODUCTS & MARKETS
Products & Services
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Technology & Systems
Regulation & Policy
JARGON & GLOSSARY
For more information visit http://www.researchandmarkets.com/research/4slv44/magazine_and
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Sector: Magazines and Periodicals (http://www.researchandmarkets.com/categories.asp?cat_id=286&campaign_id=4slv44)
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