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AgilOne Data Reveals Men Are Bigger Shoppers Than WomenMOUNTAIN VIEW, Calif. --(Business Wire)-- AgilOne, the cloud-based predictive marketing company, today announced that the company looked at the buying behaviors of men and women and found that men shop more than women and have a higher overall customer lifetime value. AgilOne aggregated the data from more than one million men and women who purchased items from gift and variety sites. An approximately equal number of men and women were evaluated. AgilOne's findings regarding men's and women's shopping habits are as follows:
To learn more about how predictive analytics creates strong marketers, visit AgilOne's customer success stories. About AgilOne AgilOne is a cloud-based predictive marketing platform. It is used by brands including Shazam (News - Alert), Sports Authority, Moosejaw, ideeli, and shopPBS.org. AgilOne helps marketers connect with the individual in every customer. AgilOne prescribes exactly the right marketing offer, makes each relationship more profitable, and simplifies the science of marketing. Based on a data-scientist approach, AgilOne makes big customer data clean and smart. Then, AgilOne recommends what immediate actions to take to increase revenue. AgilOne is based in Mountain View, CA and is venture-funded by Sequoia Capital (News - Alert) and Mayfield Fund. For more information, please visit http://www.agilone.com.
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