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TMCNet:  Bison Analytics Growth Based on Small Business Need for 'Small Data' Analytics

[January 14, 2014]

Bison Analytics Growth Based on Small Business Need for 'Small Data' Analytics

LEWISBURG, Pa. --(Business Wire)--

Bison Analytics, a leading provider of customized business intelligence software for small and mid-size companies, announced milestone accomplishments in 2013, including plans for enhanced analytic solutions for clients in 2014.

Kurt Steckel, CEO of Bison Analytics, says "Clients regard customized reports as a uniquely powerful ...

Kurt Steckel, CEO of Bison Analytics, says "Clients regard customized reports as a uniquely powerful benefit, one that until recently was unavailable for countless small or mid-size companies. We realize our clients have individualized data delivery preferences, different priorities, and fierce competition for a profitable niche in the marketplace. A one-size-fits-all BI system would not support their operational efficiency or financial success." (Photo: Business Wire)

Key to the company's continued expansion is the demand for tools to analyze business data relevant to small and mid-size businesses - "small data" as distinct from Big Data.

"Smaller companies are the foundation for U.S. economic growth, requiring specific analytics to mine invaluable 'small data,'" said Bison Analytics CEO Kurt Steckel. "Our exclusive arrangement last June with InetSoft for its Style Intelligence BI platform has given our clients a major competitive advantage."

"With InetSoft's technology and our cloud-based Bison System, clients quickly and affordably access customized QuickBooks data. Thanks to our interactive dashboards and flexible data visualization, they can now make more strategic business decisions."

Founded in 2006, the Pennsylvania-based data analytics company successfully weathered the recession, serving clients throughout the United States while refining capabilities and user-friendly dashboards. Bison Analytcs doubled in size last year, adding a director of operations to round out its leadership team.


Steckel expects his company to add staff and clients again in 2014, intercepting an escalating demand for analytic services for all aspects of business management.

Recognizing achievements by Bison Analytics and its growth potential within the burgeoning BI sector, Ben Franklin Technology Partners of Northeastern Pennsylvania (BFTP/NEP) recently announced a $100,000 investment in the company. The funding will support the company's ongoing software development, marketing for its financial and management planning services, and sales strategy for its cloud-based product.

Bison Analytics clients cover a wide range of enterprises and geographic reach: Shintone USA in Georgia, a manufacturer of welded tractor parts using robotic technology; Capabunga in Northern California, producer of reusable airtight caps for wine bottles; and the American Music Theatre, Pennsylvania's premier live entertainment venue.

The Bison System permits CEOs, CFOs and support staff to review, visualize and analyze relevant information in seconds - not hours or days - with deep insights yielding swift adjustments or policy changes. Bison Analytics clients achieve substantial savings in time when extracting data, equating to more time to act on information and attaining management goals more quickly.

About Bison Analytics

Founded in 2006, Bison Analytics has extensive experience in consulting and technical expertise with a broad range of business intelligence software for large and small businesses. This expertise influenced development of the Bison System™, delivering customized planning and analytics applicable to countless growing companies using QuickBooks. http://www.bisonanalytics.com.

About InetSoft

Since 1996, InetSoft has been delivering easy, agile, and robust business intelligence software that makes it possible for organizations and solution providers to deploy or embed full-featured business intelligence solutions. Application highlights include visually compelling and interactive dashboards that ensure greater end-user adoption plus pixel-perfect report generation, scheduling, and bursting. InetSoft solutions have been deployed at over 3,000 organizations worldwide, including 25% of Fortune 500 companies, spanning all types of industries. http://www.inetsoft.com

About the Ben Franklin Technology Partners of Northeastern Pennsylvania

The Ben Franklin Technology Partners of Northeastern Pennsylvania creates and retains highly paid, sustainable jobs by linking early-stage technology-based firms and established manufacturers with experts, universities, funding, and other resources to help them prosper through innovation. The Ben Franklin Technology Partners is part of an award-winning, four-center economic development initiative of the Pennsylvania Department of Community and Economic Development and is funded by the Ben Franklin Technology Development Authority. www.nep.benfranklin.org.


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