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TMCNet:  Pandora Announces January 2014 Audience Metrics

[February 05, 2014]

Pandora Announces January 2014 Audience Metrics

OAKLAND, Calif. --(Business Wire)--

Pandora (News - Alert) (NYSE: P), the leading internet radio service, announced today new metrics that were reached in the month of January 2014.

  • Listener hours for Pandora during the month of January 2014 were 1.58 billion, an increase of 13% from 1.39 billion during the same period last year.
  • Share of total U.S. radio listening for Pandora in January 2014 was 8.57%, an increase from 7.68% at the same time last year.
  • Active listeners were 73.4 million at the end of January 2014, an increase of 12% from 65.6 million during the same time period last year.


Pandora is releasing key audience metrics on a monthly basis to provide the most current information regarding Pandora's users and usage across platforms.

ABOUT PANDORA

Pandora¬†(NYSE: P) gives people music and comedy they love anytime, anywhere, through connected devices. Personalized stations launch instantly with the input of a single "seed" - a favorite artist, song, or genre. The Music Genome Project®, a deeply detailed hand-built musical taxonomy, powers the personalization of Pandora® internet radio by using musicological "DNA" and constant listener feedback to craft personalized stations from a growing collection of more than one million tracks. Tens of millions of people turn on Pandora every month to hear music they love. www.pandora.com


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