|[February 06, 2014]
Panasonic Signs Official Worldwide Olympic Partnership Agreement
SOCHI, Russia --(Business Wire)--
Panasonic (News - Alert) Corporation (TOKYO:6752) today announced it has signed an
agreement with the International Olympic Committee (IOC) to renew its
Official Worldwide Olympic Partnership agreement for a further eight
years through to the 2024 Olympic Games. The signing ceremony in Sochi
was attended by IOC President Thomas Bach and Kazuhiro Tsuga, President
of Panasonic Corporation.
Kazuhiro Tsuga, President of Panasonic, and Thomas Bach, President of the IOC at the Signing Ceremony (Photo: Business Wire)
Under the terms of the agreement, Panasonic will provide its
cutting-edge technologies and products to support the PyeongChang 2018
Olympic Winter Games, the Tokyo 2020 Olympic Games, and the summer and
winter Olympic Games to be held in 2022 and 2024. Panasonic is the first
Official Worldwide Partner to have signed the partnership agreement for
the period from 2021 to 2024.
As the sponsor in the Audio-Visual Equipment category, Panasonic
provides the Olympic Games with a wide variety of products, including
TVs, audio-visual equipment for broadcast and professional use, AV
storage media, car navigation and related on-board entertainment systems
equipment, and video surveillance equipment.
In this product category, Panasonic has acquired global marketing rights
and first negotiation rights for the supply of equipment o the IOC and
the Olympic Organizing Committee. Panasonic will continue to support the
operation of the Olympic Games through its products in this category,
services and technical support.
In addition, in preparation for the Tokyo 2020 Olympic Games, Panasonic
has established the Tokyo Olympic Enterprise Division within the company
for the development of new technologies and services to support the
operation of the Olympic Games, and to maximize the business
opportunities related to the Olympic Games.
Through these activities, the company is aiming to not only expand sales
in Japan, but to strengthen its systems solutions business and expand
its business globally.
"Panasonic has contributed to the Olympic Movement for over 25 years.
Today, we are proud to announce our commitment to support the Olympic
Movement for further eight years through to 2024," said Kazuhiro Tsuga,
at the signing ceremony. "Through our cutting-edge technologies and
products, our staff and operations services, we will continue to support
the Olympic Games, the greatest sporting event in the world."
IOC President Thomas Bach welcomed the renewal of the Panasonic's
partnership and said, "We are thrilled to be able to announce that we
will continue to work with our long term Partner Panasonic. Panasonic
was one of the founding members of our global sponsorship programme, and
is the first Partner to commit to continue their global sponsorship
through to 2024. This is a clear demonstration of Panasonic's continuing
belief in the Olympic values and the company's global commitment to the
The Olympic Partner (TOP) Programme has the aim of providing financial
and technical support from businesses by sponsor category for the
staging of the Olympic Games and other activities. The contracts last
for four years. Panasonic has been an official Worldwide Olympic Partner
since the first TOP programme at the Calgary 1988 Olympic Winter Games,
and today signed the agreement to renew its partnership for a further
Panasonic Corporation is a worldwide leader in the development and
engineering of electronic technologies and solutions for customers in
residential, non-residential, mobility and personal applications. Since
its founding in 1918, the company has expanded globally and now operates
over 500 consolidated companies worldwide, recording consolidated net
sales of 7.30 trillion yen for the year ended March 31, 2013. Committed
to pursuing new value through innovation across divisional lines, the
company strives to create a better life and a better world for its
customers. For more information about Panasonic, please visit the
company's website at http://panasonic.net/.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140205006693/en/
[ Back To Technology News's Homepage ]