Launch: 'Service Agility' speeds innovation, collaboration and OSS/BSS in real-time
(Thomson Reuters ONE Via Acquire Media NewsEdge)
* Comprehensive offering harnesses Ericsson's extensive OSS/BSS and Service
Enablement portfolio capabilities for a new level of streamlined development
and delivery of new services and bundles
* Supports partner ecosystem collaboration and innovation through single
framework providing common enterprise product catalog, exposure mechanism,
and partner and user interaction
* With pre-packaged and pre-integrated products operators can introduce new
services in just days targeting the entire customer base or selected
Ericsson (NASDAQ:ERIC) launches Service Agility to help operators and their
partners accelerate innovative service design, assembly, delivery and
management. Service Agility makes it easier for operators to collaborate with an
ecosystem of partners, suppliers and application developers, facilitating faster
launch of a much broader range of innovative products and services.
The launch incorporates Ericsson's broad OSS/BSS and Service Enablement
portfolio in a framework that provides rapid and efficient innovation for agile
service creation needs as well as accessibility by approved business partners
for revenue-generating collaboration. It drives service management and includes
delivery through a common enterprise product catalog and is pre-integrated with
Ericsson's fully convergent charging and billing in one solution. It also
provides mechanisms for exposure of new services as well as interaction for
smooth collaboration, faster time-to-market, faster service delivery and cost
Service Agility uses a single, open and flexible framework to provide a complete
solution that allows a user to browse and select offerings from an enterprise
catalog that stores all product information as components, and provides a
uniform way to create and expose service management, such as charging and policy
parameters, and service delivery elements. Pre-integrated software, open APIs,
and reusable catalog components stimulate fast, economical integration and
Per Borgklint, Senior Vice President and Head of Business Unit Support
Solutions, Ericsson says: "By fusing together two mature and market-leading
product areas,our widely-deployed real-time service enablement platform and our
catalog-driven OSS/BSS management functions, into the Service Agility solution,
our customers can achieve the speed and flexibility needed to differentiate in
their marketplace, thus increasing profitability and meeting consumer demand.
Our comprehensive solution includes all system components needed to improve the
experience and ultimately the relationship with every involved party, from
partners to end consumers, quickly and efficiently using digital self-serve
channels for each and every offering, no matter how it is sourced or delivered."
Ericsson also employs more than 16,000 consultants and systems integrators who
can offer Service Agility customers step-by-step advice on how best to integrate
Ericsson's OSS/BSS and Service Enablement products. These professionals are
highly experienced, as they deliver more than 1,500 projects each year for
customers around the world.
During Mobile World Congress 2014 in Barcelona, Spain, Ericsson is showing
world-leading technology and service capabilities and innovations. We believe
that anything that benefits from a connection will be connected, and we lead the
way with solutions that drive the development in mobility, broadband and the
cloud, creating the foundation for eco-systems and transformation across
industries. We are your guide in the Networked Society.
Welcome to our media and analyst briefing, Monday, February 24, 08:30am CET. You
can find us at MWC in Hall 2, Stand 2S60. RSVP to firstname.lastname@example.org
Follow us during the event using @Ericsson and @Networked_Soc and join the
discussion using #MWC14.
Insights from our experts and Networked Society evangelists are also published
on our blog during the event.
NOTES TO EDITORS
Ericsson's Mobile World Congress media kit
Download high-resolution photos and broadcast-quality video at
Ericsson is a world-leading provider of communications technology and services.
We are enabling the Networked Society with efficient real-time solutions that
allow us all to study, work and live our lives more freely, in sustainable
societies around the world.
Our offering comprises services, software and infrastructure within Information
and Communications Technology for telecom operators and other industries. Today
40 percent of the world's mobile traffic goes through Ericsson networks and we
support customers' networks servicing more than 2.5 billion subscribers.
We are more than 110,000 people working with customers in more than 180
countries. Founded in 1876, Ericsson is headquartered in Stockholm, Sweden. In
2013 the company's net sales were SEK 227.4 billion (USD 34.9 billion). Ericsson
is listed on NASDAQ OMX, Stockholm and NASDAQ, New York stock exchanges.
FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Communications
Phone: +46 10 719 69 92
Ericsson Investor Relations
Phone: +46 10 719 00 00
Launch: ‘Service Agility’ speeds innovation and real-time OSS/BSS:
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