SUBSCRIBE TO TMCnet
TMCnet - World's Largest Communications and Technology Community

TMCNet:  BRIEF: Taos adds $100,000 to tourism marketing [Albuquerque Journal, N.M. :: ]

[February 12, 2014]

BRIEF: Taos adds $100,000 to tourism marketing [Albuquerque Journal, N.M. :: ]

(Albuquerque Journal (NM) Via Acquire Media NewsEdge) Feb. 12--............................................................................

................................................................................

............................

The Taos Town Council voted unanimously Tuesday night to increase the town's tourism marketing budget by $98,600, most of which will be used for media buys in Albuquerque, Denver, and in key Arizona, California and Texas markets, the town said in a news release. The total tourism marketing budget for the year will now be $536,600.


The increase was made possible after a double digit increase last year in the lodger's tax. The added revenue will promote Taos "as a top travel destination in print, online, and with additional television advertising," the release said.

"After years of investing in the marketing plan, even during the recession, the Town's efforts are paying off. Revenue from our lodgers' tax has exceeded projections, and our tourism marketing has become self-sufficient. It no longer requires support from the general fund," Taos Mayor Darren Cordova said in the release.

___ (c)2014 the Albuquerque Journal (Albuquerque, N.M.) Visit the Albuquerque Journal (Albuquerque, N.M.) at www.abqjournal.com Distributed by MCT Information Services

[ Back To Technology News's Homepage ]

OTHER NEWS PROVIDERS







Technology Marketing Corporation

800 Connecticut Ave, 1st Floor East, Norwalk, CT 06854 USA
Ph: 800-243-6002, 203-852-6800
Fx: 203-866-3326

General comments: tmc@tmcnet.com.
Comments about this site: webmaster@tmcnet.com.

STAY CURRENT YOUR WAY

© 2014 Technology Marketing Corporation. All rights reserved | Privacy Policy