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TMCNet:  Furniture.com Brings Retailers' Spring Merchandise to Life with Seasonal Marketing, Personal Design Consultation and Exceptional Customer Experience

[April 10, 2014]

Furniture.com Brings Retailers' Spring Merchandise to Life with Seasonal Marketing, Personal Design Consultation and Exceptional Customer Experience

BOSTON --(Business Wire)--

With temperatures warming and High Point Spring Market underway, Furniture.com brings the best of the industry's merchandise into shoppers' homes with creative marketing and a suite of customer-centric services - a win-win solution for retailers and shoppers alike.

Using seasonality to showcase a wide range of product from its retail partners, Furniture.com makes it convenient and meaningful for shoppers to bring the spring indoors. Two of this month's promotional events aim to deliver quality, stylish home furnishings with a host of lifestyle tips allowing every shopper the opportunity to make purchases that are uniquely their own.

The "April Showers" event highlights home entertaining, guiding shoppers to their personal spring style with an interactive quiz, as well as spring entertainment tips and tricks, pulled together by Furniture.com's in-house team of marketers and designers. Later this month, the "Spring into Summer" event will highlight staff picks for Mother's Day gifts and a variety of pieces in one of three beach-inspired summer styling themes.

Anchoring the Furniture.com experience are its signature services, offering ustom solutions year-round: Customer Concierge, International Ordering, Customer Reviews, and Design Team. For large, special orders the online retail portal offers a complimentary Customer Concierge team, seven days a week to assist with international orders, trade programs, and home staging. Shoppers can also seek personal style consultation by emailing Furniture.com's Design Team and subscribing to weekly posts through its blog, Pursuit of Home.


"We strive to pull together the best of our partner retailers' merchandise, and present it with an engaging story and exceptional customer service," says Bob Howland, General Manager. "Furniture.com offers style inspiration and solutions for the shopper - and another sales channel for retailers, introducing them to shoppers who may not yet be shopping their brands."

Furniture.com provides shoppers with thousands of items to choose from and a balanced selection of prices and styles. A delivery network of top retailers provides fast, inexpensive in home delivery. When items arrive, they are unpacked and set up by furniture experts, allowing shoppers to enjoy their furniture earlier and shop with confidence from the convenience of their own home. Shoppers can sign up here to receive email notifications of new promotions and events.

About Furniture.com

Furniture.com is a unique furniture e-commerce site powered by Blueport Commerce, the omnichannel solution for the $78B furniture industry. We marry retailers' bricks-and-mortar infrastructure and expertise with our decade of online furniture experience, innovative technology and unique marketing and sales solutions to create modern, efficient, easy shopping experiences. $6.3B in furniture retailers choose Blueport, including companies like American Signature Furniture, RoomsToGo, Leon's and The Brick. Our technology is transforming furniture retail, for the 4% of sofas that sell online and the 96% that don't. Learn more at www.blueport.com.


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