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Research and Markets: Global NAND Flash Market 2014-2018 with Intel, Micron Technology, Samsung, SK Hynix & Toshiba DominatingDUBLIN --(Business Wire)-- Research and Markets (http://www.researchandmarkets.com/research/gmrkd6/global_nand_flash) has announced the addition of the "Global NAND Flash Market 2014-2018" report to their offering. The Global NAND Flash Memory market will grow at a CAGR of 10.7 percent over the period 2013-2018. The growth of the Global NAND Flash market is driven by several factors, of which an increase in the sales of smartphones and tablet PCs is one of the major drivers. For instance, smartphone vendors such as Nokia and Samsung (News - Alert) are increasingly integrating NAND flash chips in their latest models. Therefore, the growing sale of smartphones integrated with high densities of NAND flash is boosting the growth of the Global NAND Flash market. The declining ASP of NAND flash is a major trend emerging in the Global NAND Flash market. Some of the major reasons for this are low raw material and manufacturing costs and increasig R&D spending by manufacturers. The declining ASP of NAND flash is likely to increase its adoption by end-user segments. It is also likely to facilitate smartphone, SSD, computing device, consumer electronics device, and tablet PC manufacturers to expand their target market. In addition, the reducing ASP is most likely to increase the number of applications for NAND flash, thereby contributing to the growth of this market during the forecast period. Further, the report states that one of the key challenges in the market is the declining sales of ultrabooks. An ultrabook is a high-end, ultra-thin, portable notebook equipped with a technologically advanced Intel (News - Alert) core processor. Owing to several factors such as lack of awareness, high ASPs, and availability of potential substitutes, the market is witnessing low adoption of ultrabooks. This in turn has a negative impact on the demand for SSDs in the Global NAND Flash market. Key Vendors
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