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Blue Cross Blue Shield of Massachusetts Introduces Blue 20/20, a New Vision Product Powered by EyeMed Vision CareBOSTON --(Business Wire)-- (Click to Tweet) Blue Cross Blue Shield of Massachusetts (BCBSMA) announced today it has established a relationship with EyeMed Vision Care, the nation's fastest growing vision benefits company, for a new vision care offering, Blue 20/20. "Our members value affordability, flexibility and choice, all things which EyeMed delivers to their customers. This relationship is a natural fit, as EyeMed is a true leader in vision care benefits," said Timothy O'Brien, Senior Vice President of Sales and Marketing at BCBSMA. "Blue Cross' medical, dental and other benefits offer employers a one-stop shopping solution and we are thrilled to add Blue 20/20 to our comprehensive portfolio." Blue 20/20 plans include:
"It's our privilege to be the vision care experts behind this vision product for Blue Cross Blue Shield of Massachusetts, the largest health plan in Massachusetts. We're confident their clients and members will be delighted with the Blue 20/20 vision plan that offers all the strengths of EyeMed and the Luxottica family that's behind it," said Lukas Ruecker, EyeMed Vision Care President. Ruecker added, "We're especialy eager for BCBSMA Blue 20/20 members to have access to the largest and most diverse choice of in-network vision providers, including both independent and true in-network retail locations; industry-leading weekend and evening service hours from our call center and many network provider locations; an amazing selection of the top eyewear and retail location brand names plus access to the latest in lenses through our lab network. These kinds of advantages have made us America's fastest growing vision benefits company. We look forward to helping BCBSMA members see life to the fullest." For more information about Blue 20/20 contact your sales representative or call (800) 422-3545 for small group direct sales or (800) 531-2563 for small/large brokered sales.
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