|[June 12, 2014]
Three Vestcom Associates Receive Progressive Grocer 2014 Top Women in Grocery Award
LITTLE ROCK, Ark. --(Business Wire)--
the leading provider of customized shelf-edge communications and
specialized marketing services for the retail industry, today announced
that three of its associates-Monica Amburn, senior director of health
and wellness; Patty Packard, director of nutrition and regulatory
affairs; and Katherine Magann, product manager, content solutions-have
been named Progressive Grocer magazine's 2014 Top Women in
Grocery Award winners. Now in its eighth year, the prestigious awards
program recognizes the integral role women play across all areas of the
retail food industry.
The three Vestcom associates were recognized for contributing to the
dramatic growth of Vestcom's healthyAisles® suite of solutions-the
retail industry's largest in-store nutrition shopper-education program
and the standard for incorporating health and wellness information into
shelf tags, shelf strips, signage, circulars, websites, mobile
applications and other markeing channels. Accomplishments cited
Monica Amburn: Amburn successfully established healthyAisles at
a food and drug store chain, with thousands of locations on the East
and West coasts.
Patty Packard: Packard worked with Vestcom's retail clients on
developing new health and wellness attributes that can be communicated
at the shelf edge to meet the evolving needs and demands of shoppers.
Katherine Magann: Magann developed and launched the
first-of-its-kind vitaAisles™, a vitamin and supplement program and
part of healthyAisles that helps marry in-store food nutrition
programs to the pharmacy department.
The number of stores that utilize the healthyAisles program doubled from
4,800 in early 2013 to approximately 10,000 in the first quarter of
2014. Twenty-one retailers spanning 46 states now use healthyAisles.
"The incredible achievements of our 2014 Top Women in Grocery honorees
provide an enduring portrayal of our program's founding purpose: to
celebrate the continuing progress the previously male-dominated grocery
industry is making to close the historical gender gap while prominently
recognizing the vital roles women serve in their companies, communities
and the industry at large," said Meg Major, Progressive Grocer
Chief Content Editor.
About Vestcom International, Inc.
Little Rock, Ark.-based Vestcom is the leading provider of customized
shelf-edge communications and specialized marketing services for the
retail industry-delivering proven results and influencing shopper
behavior at the point-of-decision for the nation's top retailers and
their suppliers, processing more than two billion price/promotion
updates per week through its nine production facilities located across
the United States. Vestcom's services benefit retail clients by reducing
total cost of ownership, increasing retail sales and coordinating
in-store execution with retailers and their brand partners. For more
information about Vestcom visit www.vestcom.com.
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