|[June 13, 2014]
Men's Healthy-Aging RegiMEN Brand Takes Advertising Strategy to Podcast Sponsorships
NEWPORT BEACH, Calif. --(Business Wire)--
Vestiage™, Inc. ("VEST"), the healthy-aging Company, announces the
expansion of their advertising strategy for RegiMEN™, their natural
supplement line for men, into the growing digital world of podcasts. The
RegiMEN sponsorship spots will be read live by hosts, Randy and Jason
Sklar, during their podcast Sklarbro Country, and by award-winning
actor, Kevin Pollack during his podcast, Kevin Pollack's Chat.
Working closely with Midroll, the leading podcast advertising network,
the Company was tactical and strategic in planning where to place their
sponsorships. Taking into consideration topic, demographic and frequency
data, RegiMEN's message will be downloaded and heard by an estimated
quarter of million listeners.
The expansion of RegiMEN advertising across multiple channels, utilizing
both traditional media and the new digital entertainment avenues, is
part of the Company's wide-reaching marketing strategy.
"Imagine a room full of the people you need to talk to, all of them
actively engaged with a voice you mutually admire…that's the beauty of
podcast marketing," said Vestiage Marketing Director, James Ninness.
"Podcasting is a newer form of entertainment when you compare it with
television and radio, and one that many advertisers are afraid of. Not
us - not Vestiage. The team at Mid Roll knows exactly what they're doing
and pairing with them was a no-brainer for our team. We've already seen
a significant response from our work together. I'm excited at the
opportunity to do more."
"Unique advertising campaigns via cutting-edge media platforms is in
keeping with our marketing strategy and our goal to connect with the
RegiMEN community," stated Scott Kimball, CEO of Vestiage, Inc. and the
RegiMEN brand. "The RegiMEN customer is a distinct individual, who takes
a proactive, natural approach to health. It only makes sense that we can
reach these forward-thinking men via the nearly untapped media outlet of
Vestiage™ (stock symbol "VEST")
is a publicly traded healthy aging company. The Cmpany offers premium
branded science-based nutraceuticals to a premium consumer base through
multiple channels. The Company is a sales, marketing, and distribution
company specializing in bringing science-based products to the healthy
aging consumer. The Company utilizes key partners to integrate
production, fulfilment, customer service, advertising, sales, media,
marketing, distribution, new product development and acquisitions.
Vestiage is focused on the use of the best ingredients from the ocean
and earth, including cutting edge, patented, clinically proven
ingredients to produce highly potent, and elegantly formulated products.
Using potency that matches the clinical results, and novel ingredient
combinations, Vestiage™ creates and distributes nutraceuticals such as
RegiMEN for men (www.BuyRegimen.com)
and the multifunctional Monterey Bay Nutraceuticals line for women (www.MontereyBayNutra.com).
Vestiage™ brands address the top "in demand" healthy aging concerns of
men and women. Vestiage™ research is focused on extending the active
period of a human life covering both the cognitive and physical realms.
To learn more, visit the Company website, www.vestiageinc.com.
As with many fast growing companies, our growth is dependent upon
adequate funding for inventory, media, general overhead, professional
fees, technology, salaries and other expenses related to the business.
We have been able to obtain this funding to date, however, should we be
unable in the future to obtain appropriate funding to pay our expenses
and media at current levels, our growth, and our financial stability,
may be negatively impacted.
This Press Release contains forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995 with
respect to our financial condition, results of operations and business.
These forward looking statements can be identified by the use of terms
such as "believe," "expects," "plan," "intend," "may," "will," "should,"
"can," or "anticipates," or the negative thereof, or variations thereon,
or comparable terminology, or by discussions of strategy. These
statements involve known and unknown risks, uncertainties and other
factors that may cause industry trends or our actual results to be
materially different from any future results expressed or implied by
these statements. Important factors that may cause our results to differ
from these forward-looking statements include, but are not limited to:
(i) changes in or new government regulations or increased enforcement of
the same, (ii) unavailability of desirable acquisitions or inability to
complete them, (iii) increased costs, including from increased raw
material or energy prices, (iv) changes in general worldwide economic or
political conditions, (v) adverse publicity or negative consumer
perception regarding nutritional supplements, anti-aging or stem cell
facial care products or stem cell technology in general, (vi) issues
with obtaining raw materials of adequate quality or quantity, (vii)
litigation and claims, including product liability, intellectual
property and other types, (viii) disruptions from or following
acquisitions including the loss of customers, (ix) increased
competition, (x) slow or negative growth in the anti-aging or cosmetics,
beauty, or nutritional supplement industry or the healthy foods or
anti-aging channel, (xi) the loss of key personnel or the inability to
manage our operations efficiently, (xii) problems with information
management systems, manufacturing efficiencies and operations, (xiii)
insurance coverage issues, (xiv) the volatility of the stock market
generally and of our stock specifically, (xv) increases in the cost of
borrowings or unavailability of additional debt or equity capital, or
both, or fluctuations in foreign currencies, and (xvi) interruption of
business or negative impact on sales and earnings due to acts of God,
acts of war, terrorism, bio-terrorism, civil unrest and other factors
outside of our control.
[ Back To Technology News's Homepage ]